HeyJaredGrowth Activated | The B2B Marketing Leadership Podcast
Growth Activated is a podcast for B2B marketing leaders who want to elevate their marketing strategies, lead confidently, and drive real business results.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 15, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 11, 2026
Latest episodes
How I’d Rebuild My $40K/Month Fractional CMO Practice (opens the original)
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#54 - Over the last few weeks, a lot of people in my network have been laid off. And almost every one of them has told me the same thing: "I'm open to fractional or full-time."I wince a little every time. Building a fractional practice that lasts takes commitment and focus, and if you back into it as the safety net, it tends to be a hard road.I've been fractional for about two and a half years, and I fell into it. My first year I said yes to everything, because I couldn't imagine turning down...
What Your Team Needs Before More AI: The Marketing Brain (opens the original)
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#53 - For most of this year I got better output out of AI than my team did. Same tools, same access. It turned out the gap had nothing to do with how good anyone was at using them. Every time I open AI I bring the whole business with me without thinking about it. The strategy, the buyers, the deal mechanics, the politics. Nobody else has that, so they start from nothing every time. So I started building what I call a marketing brain, one documented source of truth per client that everyone o...
A CMO's AI Partner: How I Unblocked My Team and Got 10 Hours a Week Back (opens the original)
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#52 - I spent about 20 hours building an AI partner for one of my marketing teams, and it gave me back five to 10 hours a week and got my team moving work forward without waiting on me. The team is roughly 15 people at a $500 million company, and work kept stalling on everyday questions. Who owns this. Who has to approve it. Is this even ours to do. We had RACI charts. We had SOPs. We had process flows. None of it stopped the questions, and I was the one answering them. So I went under the ho...
I Spent $9,000 on an AI Course. Here's What Happened. (opens the original)
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#51 - This spring I spent $9,000 of my own money on a twelve week AI course, and the most valuable thing I walked out with won't cost you a dollar. I'm going solo to share what actually changed across three months of building with AI as a fractional CMO. Why I was heading toward burnout in the first place, what the class paid back and how fast, the AI partner I built that gives me back five to ten hours a week, and the part that surprised me most: the hardest work had nothing to do with AI. ...
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