HeyJaredGrigory Pekarsky
Founder of Vesta Preferred | $1B+ Sales Volume. Documenting the blueprint for the Agentic Era in real estate. Systems, AI agent strategy, and the high-IQ evolution of the modern broker.
- Indexed issues, last 90 days
- 5
- Latest publication
- Sep 12, 2026
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- Earliest in this view
- Jul 3, 2026
Latest issues
M-A.I.-rror (opens the original)
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For years, my day has run my calendar instead of the other way around.I plan the morning. Then something comes up that cannot wait, then something else, and by noon the plan is gone. Years of a bad habit compounding that has now become instinct. Not great and something I’ve been trying to fix for a long time. My dream, for as long as I can remember, has been simple: stay diligent, and stick to the plan that is already on my calendar. In short - don’t be so reactive in my day. The one constant… t
This Is a Group Project (opens the original)
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This post started as a voice note on a Monday afternoon.I recorded the idea the way I capture everything now. I said the title out loud, talked through what I was thinking for less than a minute, and went back to my day. I didn’t type anything. I didn’t open an app.By the next morning, that thought was sitting on our shared board. Dated, categorized, my exact words attached, with the thinking already organized underneath it. Miranda had eyes on it. The system knew what week it belonged to.The po
Who Do I Call First? (opens the original)
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This week my task was to start testing the thinking of the model.Here’s what it’s being asked to do. Look at everything sitting in front of a broker, and point at one person. Which client is the most important client to act on today.One name.In theory, that’s an easy question to answer. When you’re actively in the field, you know the lowest-hanging fruit. You look at your day and you know who to call first.Thanks for reading. I’m passionate about tea
What I'm solving for (opens the original)
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Two weeks ago, I decided to take half the day off and spend it by the pool with my wife.It was a beautiful day. My phone came with me. It always does.Somewhere in that afternoon, she asked me a question:“Could you please just turn off your phone for a little bit and try to relax?”And that same afternoon, a text came in from a client. They’d found a property they were very interested in, and this one couldn’t wait. If we wanted a real shot at it, I needed a showing scheduled for that afternoon.So
We Stopped the Build (opens the original)
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This has been the best year in our company’s history. We’ve sold more homes than we ever have.And somewhere in the middle of it, that growth began to break an integral part of my business operations.Not leads. Not marketing. Transactions — everything that happens between “we’re under contract” and the closing table. The processes that carried us for years couldn’t hold the new volume. Response times got longer. The work got a bit sloppier, and our agents began to feel it. We hired short-term hel
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