HeyJaredGreen Beauty Conversations by Formula Botanica
Green Beauty Conversations by Formula Botanica, the online organic formulation school, challenges you on the way you think about the beauty industry. Our host Lorraine Dallmeier tackles topics that encourage debate about green, indie and sustainable beauty.
- Indexed episodes, last 90 days
- 8
- Latest publication
- Aug 27, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
EP332. Why we're stopping the podcast (opens the original)
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The Green Beauty Conversations podcast is ending. After more than 330 episodes and eight and a half years, Lorraine Dallmeier has finally said it out loud. Or has she? 😱 In this episode of Green Beauty Conversations , Lorraine explains what is actually happening to the podcast, what Season 2 will look like, and why the biggest change coming has been a long time in the making. Free Resources Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube Socials: Formula Botanica on
EP331. Meet the graduate who quit her job to build Mongolia's first organic skincare brand (opens the original)
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If you're thinking about starting your own organic skincare brand but you're scared it won't work out, this episode is for you. In this episode of Green Beauty Conversations , Formula Botanica CEO and podcast host Lorraine Dallmeier talks to Khulan Davaadorj, founder of Lhamour — Mongolia's first organic skincare brand, built from her kitchen after severe eczema sent her searching for products that actually worked. Khulan shares the full story: quitting a prestigious career, surviving a robbery
EP330. The marketing machine behind beauty's biggest online sellers (opens the original)
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Every indie beauty brand founder wants to wake up to orders. Most of them launch a website, post on Instagram, and wait. Nothing happens. Meanwhile, a brand they've never heard of is selling a million jars. In this episode of Green Beauty Conversations , Formula Botanica CEO and podcast host Lorraine Dallmeier goes behind the scenes of the direct-to-consumer beauty model — the ad testing, the retargeting sequences, the quiz funnels, the guarantee mechanisms that double as content machines, and t
EP329. How to sell a million jars of skincare (opens the original)
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Most indie beauty brands launch with a Shopify store, post a few times on Instagram, and wait for the sales to come. They don't. In this episode of Green Beauty Conversations , Formula Botanica CEO and podcast host Lorraine Dallmeier talks to Line Pevik, Head of Brand at Frøya Organics, a Norwegian skincare brand built on Arctic botanicals that has sold over a million jars directly to customers worldwide. Line walks through the retargeting strategy, the 60-day guarantee system that doubles as a
EP328. The beauty industry keeps renaming the same problem. And you're paying for it. (opens the original)
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The beauty industry has always invented new problems for you to solve. What's changed is how fast it can now name them, package them, and sell them back to you. In this episode of Green Beauty Conversations , Formula Botanica CEO and podcast host Lorraine Dallmeier runs through the full list of trending skincare terms, from skin cycling to skin flooding to overstimulated skin, separates the ones with real clinical backing from the ones built purely to shift product, and asks what any of us can a
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