HeyJaredFund Marketer
The science of selling investment products. Wednesday afternoons, London time.
- Indexed issues, last 90 days
- 3
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- Sep 29, 2026
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- Jul 31, 2026
Latest issues
How the richest families invest (opens the original)
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Sometime during the summer I attended a panel discussion held by the City’s Guild of Investment Managers on some of the present bugbears for investment marketers. A lot of these bugbears are pervasive, but I noted an offhand comment by one of the panel members, who said he could think of at least ten investor-facing publications that have disappeared in recent years.It resonated; several outlets I would regularly scan for this newsletter no longer exist.Media outlets have had a rough time long b
Investors want a wild child from good stock (opens the original)
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The SpaceX investment worked out very well for the University of Colorado Foundation, which ended its fiscal year up 20.34%.It was a fairytale private equity story: the initial $150,000 investment took place in 2009, with total commitments over the years of $4.2m. The foundation’s stake is now worth $289m - about eight percent of its total AUM. While fairytales of this scale are relatively rare, the foundation’s allocation strategy is deliberate about hitting the jackpot every now and again:<div
Those absurdly themed ETFs are indeed sensible (opens the original)
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I’m not certain, but I think the Financial Times is in love. I first noticed it a week ago when they ran the headline:Fund firms deploy ETF ‘spaghetti cannon’ in hunt for next hot trade“Spaghetti cannon,” my mind was whirring. Cannon; spaghetti; what are they getting at? Was this to do with complexity (as in ‘spaghetti code’)? Was this somehow to do with using cannons to fight the Flying Spaghetti Mons
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