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Frank Growth

Frank Growth is a sharp, execution-first podcast about how companies actually grow. Hosted by Jason Shafton, it features candid conversations with founders, operators, and investors who are in the work right now.

Podcast · By Jason Shafton · English · Official site

Indexed episodes, last 90 days
12
Latest publication
Sep 22, 2026
Audience
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Earliest in this view
Jul 7, 2026

Latest episodes

  1. Episode · Sep 22, 2026

    The Best Kept Secret Sport with Ozge Erturk (opens the original)

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    Episode #238: Ozge Erturk - Hitting #1 in the App Store on zero paid media FloSports is profitable, covers 25+ sports, and has a million subscribers. Its CMO explains how that math works. For subscription operators, growth leads, and anyone marketing to an audience the mainstream ignores. Ozge Erturk is the CMO of FloSports, a profitable streaming company covering wrestling, motorsports, cheer, jiu jitsu, and D2/D3 college athletics - categories most media companies won't touch. She joined four

  2. Episode · Sep 15, 2026

    Stop Buying Users Who Leave with Michelle Matthews (opens the original)

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    Episode #237: Michelle Matthews - Acquisition is the easy part in health and wellness This episode is about the gap between what marketing promises and what the product delivers, and what that gap actually costs a company. For growth leaders, founders, and product teams building for people who show up on a bad day. Michelle Matthews is a product and service designer with over 15 years of experience building consumer and healthcare products, at scale and from inception, including work with Bright

  3. Episode · Sep 8, 2026

    Turn Marketers Into AI Strategists with Elyssa Steiner (opens the original)

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    Episode #236: Elyssa Steiner - Rebuilding a 21-person marketing team in 30 days Marketing is not a lead factory. It is a growth system, and the operating model is the ceiling on what ships. For CMOs and marketing leaders who inherited a team built for a smaller company. Elyssa Steiner is Chief Marketing Officer at Kahua and a B2B growth leader with more than 15 years of experience. She came from nearly nine years at Cantaloupe, through multiple acquisitions and the sale of the company, into cons

  4. Episode · Sep 1, 2026

    The Marketing Engineer with Nick Lafferty (opens the original)

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    Episode #235: Nick Lafferty on Marketing Engineering, Category Creation, and Closing His Own Deals He was the first marketing hire at Profound, and within weeks he was shipping production code and taking sales demos himself. For founders making their first marketing hire and for marketers deciding what to learn next. Nick Lafferty is the Founding Marketing Engineer at Profound, where he joined as the first marketer on a 20-person team that has since grown to 200 and raised Series A, B, and C in

  5. Episode · Aug 25, 2026

    Nobody Has The Playbook Yet with Dave Steer (opens the original)

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    Episode #234: Dave Steer on repositioning a brand around AI in three months Webflow's CMO had 90 days to relaunch the website, reposition the brand, and ship an ad campaign. For marketing leaders whose board just told them to become AI native, and who don't have a playbook for it. Dave Steer is CMO at Webflow, leading brand, demand, and product marketing after two decades at GitLab, Cloudflare, Twitter, Facebook, and Mozilla. His mandate came from the board and leadership team, timed to Webflow

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