HeyJaredFractional Fridays
Building a fractional business shouldn't feel like winging it. I'm a practicing fractional CMO and consultant sharing what's actually worked (and what hasn't) in 8 years of building my business — from finding clients to beating burnout.
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- Sep 25, 2026
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- Jul 10, 2026
Latest issues
How I negotiate my rate (opens the original)
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Happy Friday, friends!Depending on how fast I type, I’ll either be just hopping on the first of my Q3 live sessions when this lands in your inbox, or just have wrapped it up — so I’m looking forward to seeing you, or it was great to see you! (Yes, I really am that down to the wire this week — it’s been a wild one.)If you couldn’t make today’s session, there’s still time to join me next Wednesday, September 30 at 12pm PT/3pm ET — I’ll be sharing lessons learned from 8.5 years of building my busin
Finding clients when you’re not great at biz dev (opens the original)
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Happy Friday, friends!We’re just a week away from the first of my (free!) Q3 live sessions, and I’m so excited to see so many of the Fractional Fridays crew there. If you missed the announcement last week, I’ll be talking about how I’ve built my business over the last 8.5 years — and the shifts I made to get out of feast-or-famine mode, build a steadier client pipeline, and have more predictable, stable revenue. You can find all the details and sign up at the links below — both sessions will cov
Got a client that’s all over the place? (opens the original)
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Before we dive in this week, I wanted you to be the first to know about my (free!) Q3 live sessions, where I’ll be talking about the moves I made to get out of feast-or-famine mode and build a business that feels more predictable, with revenue that’s more stable. Find details and sign up here:→ Friday, September 25 at 9am PT/12pm ET→ Wednesday, September 30 at 12pm PT/3pm ETBoth sessions will cover the same material, so please choose the one that works best fo
Everything I've learned the hard way about contracts (opens the original)
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Happy Friday, friends!A few weeks ago, I shared a full breakdown of how I write proposals — and I promised a follow-up post about contracts, since I stopped bundling them with proposals back in 2020. Today’s the day — I’ll be deep-diving on everything from how I get contracts signed to negotiating…and it’s almost all things I’ve learned the hard way, unfortunately.Like the time in the early days of my business, when I was landing clients on Upwork (<a href="https://fractionalfrida
My background is a little bit of everything... (opens the original)
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Happy Friday, friends!If you’ve been here a while, you know I’m a big believer in the power of a clearly-defined niche. Mine’s gotten more and more specific over time, and rather than narrowing my opportunities, it’s expanded them — it’s made it easier for prospective clients to find me and for people in my network to refer work my way, since they know exactly what I do and who I do it for.That level of specificity also makes it easier to quickly build trust with leads — because I’ve worked with
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