HeyJared#ForYou by Melissa Blum
high-level analysis and actionable insights to level up your digital and social media strategy
- Indexed issues, last 90 days
- 21
- Latest publication
- Sep 30, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 20, 2026
Latest issues
🎧 Algorithms are out, blogs are in (opens the original)
Read excerpt
This week’s tabs: Personal blogs are making a comeback with young women and CoStar is launching a dating app for book lovers.Subscribe nowTimestamps:💻 0:00 - The personal blog is back. Young women are reviving the early-2000s personal blog as a customizable alternative to social media. We’re unpacking creator fatigue, algorithm exhaustion, and why people are craving their own little corners of the internet.<a href="https://www.nbcnews.com/po
💎 Youth sports become a marketing channel, Gen Z goes pigeon-pilled, and microdramas take over (opens the original)
Read excerpt
🫠 If you’re a new parent online, you’re likely being bombarded with a never ending stream of products promising to solve all your problems. 🎥 Microdramas are a booming industry on YouTube, wracking up 6.5 billion views. <a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!LXdc!,f_auto,q_auto:good,fl_progressive:steep
🎧 We’re obsessed with an Olive Garden influencer (opens the original)
Read excerpt
This week’s tabs: Youth sports are becoming more expensive, competitive, and all-consuming, and we’re unpacking what that means for kids, parents, and the future of sports. Plus, how one Olive Garden superfan turned a Lifetime Pasta Pass into a niche internet community, and why YouTube is finally investing in the community features creators have been missing.Timestamps:⚾ 0:00 - Youth sports are becoming a full-time job. The cost of youth sports is rising, private club teams are becoming the norm
September trend roundup: brands need to bring more to the table (opens the original)
Read excerpt
our September trends in one placeWith September coming to an end soon, we’re rounding up all the trends we’ve shared throughout the month and putting them in one place.<img alt="" class="sizing-normal" height="628" src="https://s
💎 Duolingo goes fashion, Lofi Girl goes after hours, and American Girl leans into nostalgia (opens the original)
Read excerpt
💎cultural gems💎💰 Private equity is coming for youth sports, driving up the costs of local leagues. 🧠 Is Alix Earle the next Kim Kardashian? Dirty Copy breaks down her new, genius marketing campaign.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!uWkz!,f_auto,q_auto:good,fl_progressive:ste
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.