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- Indexed episodes, last 90 days
- 18
- Latest publication
- Sep 17, 2026
- Audience
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- Earliest in this view
- Jul 6, 2026
Latest episodes
Puffco's First Brand Collab Was Mine | HopeLord (opens the original)
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The whole thing is at fsotd.com Hopelord's first paycheck in cannabis came from Puffco. The job was seeding and talent relations, which in practice meant handing Puffco products to artists he met while touring. In this episode he traces the whole relationship. Finding Puffco through a producer friend in the ASAP camp, visiting their second office in Carroll Gardens when it was seven or eight people and Roger lived upstairs, leaving to focus on Talking Terps, and coming back years later as the br
Why the Worlds Biggest Brands Keep Collabing With Me | HopeLord (opens the original)
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TP Crawford took close to a year. 3D render first, then find a factory that'll actually take the call, then prototypes, then shipping, air or sea. Hopelord walks through what it really costs to turn an idea into something physical. He also went to the RAW factory with Josh and saw the scale up close. One mill supplying essentially the whole world, and damn near pre-sold out while they were standing there. The detail he's proudest of isn't the look, it's the feel. The lighter sleeves are made in
One Rule Built Talking Terps. Steal From Everyone | HopeLord (opens the original)
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Hopelord's father taught art for 47 years. He passed six years ago, and Hopelord only learned his most repeated lesson by reading what former students wrote on his Facebook wall. One of them, 36 years later, was still applying it: steal from everyone. Get up from your seat, walk the room, see what everybody else is doing, take what you like and make it your own. That's the lens he uses now when people copy Talking Terps. He made a toy, and within a year other people were making toys. He posted a
Weed Got Me Into Rooms Money Couldn't Buy | HopeLord (opens the original)
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It started with a tweet. Someone in the ASAP mob posted that he'd just gotten a G Pen and was looking for wax. Hope saw it, brought some over, and by the end of that week he was with the whole crew after the show. That one post turned into years of access. Touring with Flatbush Zombies from Seattle to Santa Ana. Meeting Ted before Alien Labs was Alien Labs, back when it was Lemon Fuel OG and a six lighter in Reading. Running around High Times Cups collecting flavors like Pokemon cards and coming
I Documented How Cookies Was Built | LMC Media (opens the original)
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LMC made the documentary on how Cookies got built. He says what Berner created is legendary, and the timing may never be repeatable. Still illegal, then legal. Streetwear first because it moves across borders easier and costs less to support. The Wiz vlog era that put Berner in front of an entire generation, including LMC himself, who watched it in middle school. And Berner walking on stage with the plant, a clip he still remembers. He breaks down what he sees now that he's had the curtain pulle
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