Financial Marketing Insights
Hosted by experienced marketers, Jacob Howard and Kaila Yates, the Financial Marketing Insights podcast features engaging conversations with financial services marketing experts, diving into their personal journey, the hurdles they've overcome, their most cherished projects,…
- Indexed episodes, last 90 days
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- Sep 3, 2026
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Matt Farnham - On Keeping Human Insight at the Centre of Modern Marketing (opens the original)
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In this episode of the Financial Marketing Insights podcast, we spoke with Matt Farnham, Head of Marketing & Engagement at Heartland Bank Australia, about building a marketing function from the ground up, reshaping perceptions in a specialist category, and navigating the tension between human insight and AI‑driven scale. Find out more at https://www.financialmarketinginsights.com
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