HeyJaredEuro SaaS Edge
What I've learnt leading product and growth at European B2B SaaS. Concrete stories, expensive mistakes, and the frameworks that actually held up.
- Indexed issues, last 90 days
- 3
- Latest publication
- Sep 26, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 12, 2026
Latest issues
European SaaS Q3 2026: Turkey Enters the Top Six (opens the original)
Read excerpt
This is a quarterly update on the European SaaS market: the latest figures and what I think they mean. The biggest movement in Q3 2026 came from Turkey, which has gone from 206 to 526 SaaS companies in eighteen months. That makes it the sixth largest market in Europe. I did not expect it to climb from eleventh to sixth in a year. The wider pattern is the same: growth is coming from the periphery, with the East, South and Balkans well ahead of the Central and Nordic regions.I look at why below. F
How two European teams matched better-funded American rivals (opens the original)
Read excerpt
This post is part 2 of this series on how European startups can compete in the global market. The first part is here:Two weeks ago in part one, I laid out the equation for European B2B SaaS founders. You raise about a quarter of what American startups raise, so you cannot find product-market fit the way the standard startup playbook tells you to: by shipping fast and iterating until the product has the right shape. Iteration rewards US startups that can afford the most attempts,
Europe can’t out-iterate the US. It can out-understand it (opens the original)
Read excerpt
The advice that assumes a bank balance you don’t haveOpen any product management or founders’ guide today and you’ll see the same advice: rush to ship something, talk to users, iterate, and repeat. Identify product-market fit through repeated trial and error until your product takes the right shape. This is excellent advice that, on average, puts businesses on the right track. But is this the right approach for Europeans, who often face different realities than the home audience of those guides?
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.