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Éric Blais

Reporter · CA

Indexed articles, last 90 days
9
Latest publication
Sep 22, 2026
Outlet visibility, for Thepeterboroughexaminer
Top 500K sites
Earliest in this view
Jul 23, 2026

Latest articles

  1. Article · Sep 22, 2026 · Éric Blais

    As I hike through Spain, fellow pilgrims praise Canada and despair over America (opens the original)

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    Éric Blais is president of Headspace Marketing in Toronto and the author of "Normal Nation: How Normalcy Could Play in a Third Québec Referendum." I packed a small Canadian flag to hang from my backpack. It’s still at the bottom of my pack 10 days into the Camino Francés, a weeks-long pilgrimage from France to the Cathedral of Santiago de Compostela in Spain, and I doubt I’ll ever take it out. What hangs from my bag is the same scallop shell every pilgrim wears, the one that will point me t

  2. Article · Sep 8, 2026 · Éric Blais

    To Howard Lutnick, everything looks like a bond trade (opens the original)

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    Éric Blais is president of Headspace Marketing in Toronto and the author of "Normal Nation: How Normalcy Could Play in a Third Québec Referendum." In 1983, a 22-year-old Haverford graduate walked onto the bond desk at Cantor Fitzgerald and entered a world that would shape his dealings for decades to come. Howard Lutnick, the U.S. commerce secretary, learned that when someone tells you the market is overpriced, there is a good chance they have something to sell. Traders call this “talking yo

  3. Article · Sep 3, 2026 · Éric Blais

    The unbearable lightness of being Pierre Poilievre (opens the original)

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    Éric Blais is president of Headspace Marketing in Toronto and the author of "Normal Nation: How Normalcy Could Play in a Third Québec Referendum." Milan Kundera’s most famous novel, “The Unbearable Lightness of Being,” is built around one cruelty: the least burdensome fate is also the most unbearable. Weightlessness is worse than a crushing burden. The sense that all you were carrying, with such faith and effort, amounted to precisely nothing. I find myself continually returning to “The Unbear

  4. Article · Aug 19, 2026 · Éric Blais

    Why Ottawa shouldn’t mess with Quebec’s milk (opens the original)

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    Éric Blais is president of Headspace Marketing in Toronto and the author of "Normal Nation: How Normalcy Could Play in a Third Québec Referendum." Year after year, “Bye Bye,” Radio-Canada’s year-end show, is among the most-watched broadcasts in Quebec and holds the all-time viewership record for a Quebec TV program. The only thing that regularly beats it is a Montreal Canadiens playoff run. And, each year, one of the most loved ads aired during the show — yes, people vote their preferences â

  5. Article · Aug 16, 2026 · Éric Blais

    Bourbon ban is Canada’s Strait of Hormuz (opens the original)

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    Éric Blais is president of Headspace Marketing in Toronto and the author of "Normal Nation: How Normalcy Could Play in a Third Québec Referendum." Lawson Whiting, the Brown-Forman CEO and the man behind Jack Daniel’s, called Canada pulling American liquor off our shelves “worse than a tariff … because it’s literally taking your sales away.” Whiting was quoted in March 2025 when eight provinces cleared their shelves of U.S. booze. Only Alberta and Saskatchewan blinked. A year and a half

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