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Enabling B2B Buying With Charles Bernard

Enabling B2B Buying with Charles Bernard is a podcast for sales leaders and professionals who want to shift from selling to enabling buying.

Podcast · By Charles Bernard · American English · Official site

Indexed episodes, last 90 days
10
Latest publication
Sep 29, 2026
Audience
Checking…
Earliest in this view
Jul 14, 2026

Latest episodes

  1. Episode · Sep 29, 2026

    How to Make Social Media Actually Drive Sales with Louise McDonnell (opens the original)

    Episode notes

    Read excerpt

    For the short video summary, please click here . Watch the full video here . In this episode of Enabling Buying: A B2B Sales and Revenue Podcast , host Paul Kirch speaks with Louise McDonnell , marketing strategist, best-selling author, trainer, and founder of Sell On Social.media . They explore how a strong social media marketing strategy can help businesses turn visibility into trust, conversations, and ultimately sales. Louise has spent more than 17 years helping businesses develop marketing

  2. Episode · Sep 15, 2026

    Greg Rosner on AI, B2B Messaging, and Building Buyer Trust (opens the original)

    Episode notes

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    For the short video summary, please click here . Watch the full video here . In this episode of Enabling Buying: A B2B Sales and Revenue Podcast , host Paul Kirch speaks with Greg Rosner , founder of PitchKitchen and author of Storycraft for Disruptors , about AI in B2B sales , clearer messaging, and building buyer trust. Greg has spent more than 20 years advising B2B founders and helping companies communicate what makes them different. Greg believes AI can give salespeople more time for the wor

  3. Episode · Sep 1, 2026

    Carla Watt on Moving Beyond Founder-Led Sales (opens the original)

    Episode notes

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    For the short video summary, please click here . Watch the full video here . In this episode of Enabling Buying: A B2B Sales and Revenue Podcast , host Paul Kirch speaks with Carla Watt , founder of WattNext Consultancy, about founder-led sales and the challenges of building a scalable sales organization. Carla works with founders who are ready to move beyond selling everything themselves. She helps them build stronger sales structures, leadership systems, and teams. She is also the author of th

  4. Episode · Aug 25, 2026

    Kelly Stepno on Building Trust and Reputation in Crisis Communication (opens the original)

    Episode notes

    Read excerpt

    For the short video summary, please click here . Watch the full video here . In this episode of Enabling Buying: A B2B Sales and Revenue Podcast , host Paul Kirch speaks with Kelly Stepno , Midwest Managing Director and Chair of APCO ‘s North American Corporate Reputation Practice, about crisis communication and the role trust plays in helping organizations navigate complex business challenges. Kelly explains why the best client relationships are built through active listening rather than persua

  5. Episode · Aug 18, 2026

    Maranda Dziekonski on Customer Success, Resilience, and AI Leadership (opens the original)

    Episode notes · Positive tone

    Read excerpt

    For the short video summary, please click here . Watch the full video here . In this episode of Enabling Buying: A B2B Sales and Revenue Podcast , host Paul Kirch speaks with Maranda Dziekonski , Chief Customer Officer, executive coach, and leadership author, about customer success leadership and the resilience required to build lasting customer relationships. Drawing from more than 25 years of leadership experience, Maranda shares her remarkable journey from rural Michigan to executive leadersh

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