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Employer Content Marketing

Did you know that only 21% of employees are engaged with their work? That's $8 trillion in lost productivity [Gallup's State of the Global Workplace report]. The principles of content marketing can influence necessary changes in employer branding and talent marketing.

Podcast · By Chris Le'cand-Harwood · English · Official site

Indexed episodes, last 90 days
2
Latest publication
Jul 28, 2026
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Jul 7, 2026
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  1. Episode · Jul 28, 2026

    The Fastest Way to Raise Employer Branding's Profile? Show Up Yourself First (opens the original)

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    Employer branding still has to shout for a seat at the table as a strategic business asset - and the people who can change that fastest are the practitioners themselves, by using their voice. Sang-Kyun ("Sanny") Park, Global Expert for Employer Branding and Talent Attraction at KWS, is one of them. He's spent the past 18 months building a voice on LinkedIn, and it’s more than just sharing a post or two on LinkedIn.This conversation is about what it takes for employer branding to be recognised as

  2. Episode · Jul 7, 2026

    My Field Notes on RecFest 2026 (opens the original)

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    RecFest 2026 was my fourth year going, and Jamie Leonard and the team knocked it out of the park once again. Taking a recruitment conference and mashing it together with a summer festival is no small task — but thousands of talent acquisition and employer brand people in a field at Knebworth showed that it just works. This year I went to find out what’s on the minds of TA and EB people right now — and, more importantly, what they’re doing about it — so I could share it here. Here’s how the day u

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