HeyJaredDoWhatWorks | Andres Glusman
Each week, we take a deep dive into the websites of the top brands in the world. At DoWhatWorks, we have a unique proprietary technology that allows us to see A/B tests (and what versions win) from any major brand.
- Indexed issues, last 90 days
- 12
- Latest publication
- Sep 24, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest issues
Will agents choose your platform? (opens the original)
Read excerpt
For the last two decades, software companies have obsessed over getting humans to choose them.Rank on Google.Get onto a Gartner shortlist.Win the comparison page.Build enough brand awareness that when someone needs a CRM, payment processor or sales-data platform, your name comes to mind (the whole only 5% of people are currently in marketing thing)But a new factor is entering the decision-making process.The agent.Imagine you open an agent like Claude or Codex and say:<
We tried something on our site that I have never seen done before (opens the original)
Read excerpt
About 5 years ago, I remember when the email marketing platform Kit launched content on their blog that people could watch, listen to, or read.<img alt="" class="sizing-normal" height="714" src="https://substackcdn.com/image/fetch/$s_!mEV5!,w_1456,c_lim
The marketer's guide to website redesign in 2026 (opens the original)
Read excerpt
The redesign problemThere are a lot of good reasons to redesign a website.Your company has reached a new stage and has an expanded target market.Your product has evolved, or you have added new products.Or you need to adapt to the times and better incorporate in agentic positioning.I have been a part of many major site redesign projects in my career, and they can be tricky, to say the least.You have a lot of stakeholders, with different objectives and incentives, and everyone wants their perspect
What site has the best positioning in B2B? (opens the original)
Read excerpt
I see the purpose of a homepage hero (header, subheader, eyebrow, visuals etc) as establishing: What do you do? Why are you different? (and bonus if you give a sense of how you do it)Wynter does all of these.<img alt="" class="s
Copy this from Stripe to be more agent friendly (opens the original)
Read excerpt
Before we jump into today’s post, some quick bookkeeping…→ This newsletter is brought to you by DoWhatWorks. We support many of the top website and CRO programs in the world with competitive intelligence on what brands are testing and what is winning. You can access this intelligence at the click of a prompt via our agent. Join our alpha.→ We launched a new newsletter: Site S
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.