HeyJaredDitching Hourly
For solo professionals who want to make more and work less without hiring.
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 18, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 4, 2026
Latest episodes
Bob Rogers - Designing Experiences That Change Behavior (opens the original)
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Experience designer and BRC Imagination Arts founder Bob Rogers joined me on Ditching Hourly to explain how to create experiences that change behavior instead of merely entertaining. His new book, Deep Story , is a practical guide to doing exactly that. We talked about defining the change before choosing tools, looking past requested deliverables, finding the emotional connection between a brand and its audience, starting with the heart, and turning information into action. 00:00 - Meet Bob Roge
Paul Giese - The Power of Triple Specialization (opens the original)
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NetSuite data migration consultant Paul Giese joined me on Ditching Hourly to share how triple specialization helped him build a highly referable, fixed-price consulting business. Paul explains how his accounting background, NetSuite expertise, and data-migration focus combine into a defensible niche, plus how specialization supports referrals, delegation, and value-based fixed fees. 00:00 - Introduction 00:20 - Paul's Background and Business 01:01 - From Accounting to Entrepreneurship 03:21 - F
Nick Richtsmeier - The Damn Rules (opens the original)
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Growth consultant and author of The Damn Rules, Nick Richtsmeier joined me on Ditching Hourly to talk about why internet-based inbound marketing systems have stopped working, aren't coming back, and what might work instead. 00:27 Nick's Background and Work 01:10 Why the Internet Is Toast 03:09 What Distribution Means Now 04:36 Inbound as Attention Arbitrage 07:56 The Attention Economy Is a Casino 13:37 Five Major Disruptions 22:36 Trust and Attachment as Scarcity 25:34 Friction as a Load-Bearing
Jason Cohen - Hidden Multipliers (opens the original)
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Double-unicorn founder (WP Engine and A Smart Bear), Jason Cohen, joined me on Ditching Hourly to talk about the ideas behind his new book, Hidden Multipliers. We talked about using AI as a facilitator rather than an answer machine, choosing ideal customers, differentiating a consulting business, how AI is changing SaaS and software work, and why writing can help you think in public. Chapters 00:00 - Introduction 01:56 - AI Skills as Facilitators 04:16 - Choosing Your Best Customers 09:42 - Buil
Bill Sherman - Scaling Thought Leadership (opens the original)
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Thought leadership expert Bill Sherman joined me on Ditching Hourly to discuss how experts can scale their ideas to create impactful thought leadership. Bill shares insights from his extensive experience in helping individuals and organizations codify and amplify their ideas. In this episode, we delve into the nuances of thought leadership, from defining it to exploring business models and the importance of a focused target audience. Bill also discusses the impact equation and how to effectively
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