Ditch The Templates
I make content creation and Substack simple + joyful. Learn, plan, and grow together.
- Indexed issues, last 90 days
- 13
- Latest publication
- Sep 27, 2026
- Audience
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- Earliest in this view
- Aug 9, 2026
Latest issues
If nobody is reading your posts, do this. (opens the original)
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<img alt="" class="sizing-normal" height="1009" src="https://substackcdn.com/image/fetch/$s_!Kprl!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6df4219a-9dc9-4cac-a651-57443968f5a2_2063x1430.p
How a single post generated $1,900 (without feeling like a sales pitch) (opens the original)
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Welcome to my Creator Lab: My space for sharing the real strategies, ideas, and numbers behind my consulting and writing business. Paid subscribers get full access to all case studies and the chat space to discuss them with me.Upgrade to PaidLet’s start with an honest confession: talking about my own success has never been my strong suit.10 years ago, a fellow entrepreneur told me something that stuck with me: “Don’t wait for someone to notice you. If
Why readers care about your lived experience, not your tutorials (opens the original)
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I often work with brilliant experts who arrive on Substack, and start writing incredible, high-value posts packed with the absolute best of their professional knowledge.And then... hardly anyone reads them.When they come to me for a Substack Audit, I look at their publication to figure out what’s missing. Nine times out of ten, I land on the same realization: I can’t find them in their writing. I don’t learn anything about their worldview, their core values, or the real, lived experiences that s
My biggest client dropped me, then I bought a bag. And it changed my money mindset forever (opens the original)
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Let me ask you a quick, honest question before we begin:When unexpected financial stress hits (a lost client, a slow launch, an unexpected bill) what is your absolute first instinct? Do you pull back, freeze, and start lowering your value just to feel safe again?If your answer is “yes,” I want you to know you are in good company. I spent most of my life doing the exact same thing.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!dkvM!,f_auto,q_auto:good,f
After 100 Substack audits, here's what separates the writers who grow from the ones who stay stuck (opens the original)
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A year ago, I launched the Substack Audit entirely on a whim.I still remember that exact, slightly terrifying feeling: no master plan, no fancy launch funnel, not even a Google Doc to pretend I had it all together. Just a gut feeling that this might work, a quick button click, and the hope that at least one person would say yes.(If you’re thinking I sound like a completely intuitive entrepreneur... well, you’re not wrong :) And looking back a year later, I am so glad I listened to that quiet lit
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