HeyJaredDiary of Cliches
Welcome to Diary of Clichés, a podcast hosted by Kay, the storyteller behind Kay's Odyssey and the author of the bestselling book Diary of Clichés.
- Indexed episodes, last 90 days
- 3
- Latest publication
- Aug 8, 2026
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- Earliest in this view
- Jul 23, 2026
Latest episodes
Episode 21: The 30-Day Launch: Getting Your First Customer Without a Logo (opens the original)
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The 30-Day Blueprint to Your First Paying Customer Are you stuck in "productive procrastination," spending weeks on a logo or a website instead of actually making money? In this episode of Diary of Cliches, Kay Jay breaks down the clinical, data-driven framework for launching a business in exactly 30 days. Drawing from her book, How To Start A Small Business That Actually Makes Money - Book 1 of the How to miniseries, Kay Jay shares the personal stories behind her own career change. After a sudd
Episode 20: The Safety Net: Calculating Your "Runway Number" (opens the original)
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Is it time to quit your job, or are you just having a bad Monday? In this episode, Kay Jay dives into the clinical math required to transition from employee to owner without the financial panic. Drawing from her book, How to Start a Small Business That Actually Makes Money , Kay shares her own personal stories of navigating the "messy middle" after a sudden job loss . We move past the cliché of "taking a leap" and provide a data-driven blueprint for a strategic exit. In this episode, you’ll lear
Ep 19: Engineering Your First Viable Business (opens the original)
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I wrote my book, How to Start a Small Business That Actually Makes Money , in the messy, disorienting wake of a total career collapse. One Monday, I was a senior engineer with a ten-year plan; by Friday, a corporate layoff had erased years of careful architecture. In the vacuum that followed, I tried to pivot based on pure passion—launching an artisanal candle business that left me inhaling fragrance oils while my savings bled dry. I eventually realized that I didn’t need more "hustle." I needed
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