HeyJaredDianne Glavaš
I'm talking all things personal branding, marketing, business and personal development. New episode every Monday to help your personal brand and business stand out in the marketplace. My marketing story began 15 years ago.
- Indexed episodes, last 90 days
- 25
- Latest publication
- Sep 27, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 5, 2026
Latest episodes
#234. Mental Real Estate: Own an Idea in Other People's Minds (opens the original)
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Personal branding is about more than visibility. It’s about becoming known for an idea. In this episode, I explore how to build a personal brand that people remember by creating your own mental real estate in the market. What do you want people to associate with your name? Strong personal branding creates a mental shortcut: an idea, phrase, expertise or territory that becomes connected to you in people’s minds. This is the power of brand positioning — finding your space, then occupying it distin
#233. All about the VIBES. Finding the right words for your personal brand (opens the original)
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How you communicate shapes how people perceive you. In this episode, we explore the power of words, tone of voice and language in personal branding, and how the right words can create a vibe before you’ve said very much at all. Your personal brand isn’t only communicated through what you say. It’s also communicated through the words you choose, the tone you use and the cultural signals your language sends. We’ll explore how to develop a distinctive personal brand voice, understand the culturally
#232. Worldbuilding. Stop boxing yourself into a niche. Invite people into your world. (opens the original)
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Personal branding isn’t about putting yourself into a smaller and smaller niche. It’s about building a personal brand that is recognisable for something, without becoming restrictive. In this episode, we explore why you are not your niche, and how to build a personal brand around a wider world of ideas, interests, influences and experiences. For years, “find your niche” has been one of the most repeated pieces of personal branding advice. And while having a clear niche can help with positioning,
#231. Beauty & the Brain: The Power of Neuroaesthetics (opens the original)
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Beauty isn’t superficial. Neuroaesthetics may explain why. In this episode, we explore the psychology of beauty, how the brain responds to aesthetic experiences, and why we’re naturally wired to notice, seek and respond to beautiful things. But this isn’t just about understanding beauty. It’s also about how to make your life more aesthetic and why creating a more beautiful, intentional environment can change the way you experience everyday life. What is neuroaesthetics, and what does beauty actu
#230. POV. The Real Potential in the Yapping Trend (opens the original)
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Everyone is yapping. But does your personal brand have a POV? In this episode, we explore why having a strong point of view matters for personal branding, communication and building a memorable personal brand in an age where everyone has something to say. The yapping trend has taken over podcasts, TikTok, Instagram and social media. We’re talking more, sharing more and turning everyday conversations into content. But there’s an interesting opportunity hiding underneath all that yapping: casually
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