HeyJaredCyber Building Blocks
Weekly GTM tactics for cybersecurity startups: what's working now, not 20 years ago. For founders, revenue leaders, AEs, SDRs, and channel professionals. By Konnor Andersen at cyberbuildingblocks.com
- Indexed issues, last 90 days
- 12
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- Sep 24, 2026
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- Jul 9, 2026
Latest issues
Nobody Warns Founders About This Part of Building a Channel Program (opens the original)
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Welcome to issue 39 of Cyber Building Blocks Newsletter. Each week, I share one strategy to help you build a Go To Market engine for your cybersecurity startup.Not what used to work 20 years ago, but what’s working today. Remember, I’m building side by side with you!Subscribe nowEveryone talks about how important the channel is when it comes to building a cybers
Referrals Are NOT a GTM Motion (opens the original)
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Welcome to issue 38 of Cyber Building Blocks Newsletter. Each week, I share one strategy to help you build a Go To Market engine for your cybersecurity startup.Not what used to work 20 years ago, but what’s working today. Remember, I’m building side by side with you!Subscribe nowMost founders close their first customer or two from warm referrals. But that doesn&
The 4 jobs of an early stage cybersecurity startup SDR (in priority order) (opens the original)
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Welcome to issue 37 of Cyber Building Blocks Newsletter. Each week, I share one strategy to help you build a Go To Market engine for your cybersecurity startup.Not what used to work 20 years ago, but what’s working today. Remember, I’m building side by side with you!Subscribe nowSo you raised your seed round, you show up to your first unofficial board meeting /
How To Make Your Startup Easy To Do Business With From Day One (opens the original)
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Welcome to issue 36 of Cyber Building Blocks Newsletter. Each week, I share one strategy to help you build a Go To Market engine for your cybersecurity startup.Not what used to work 20 years ago, but what’s working today. Remember, I’m building side by side with you!Subscribe nowThink back to the last time you tried to buy a car from a dealership.<
How To Build a Sales Comp Plan Your Startup Can Actually Afford (opens the original)
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Welcome to issue 35 of Cyber Building Blocks Newsletter. Each week, I share one strategy to help you build a Go To Market engine for your cybersecurity startup.Not what used to work 20 years ago, but what’s working today. Remember, I’m building side by side with you!Subscribe nowA question I get pretty often from founders usually has something to do with how muc
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