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Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

Since 2019, Crowdfunding Nerds has helped hundreds of crowdfunding creators raise over $40M on Kickstarter and Gamefound. In addition to that, we have generated over $100M in ecommerce sales and had clients featured on Shark Tank, ”As Seen On TV,” and more.

Podcast · By Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond! · English · Official site

Indexed episodes, last 90 days
12
Latest publication
Sep 21, 2026
Audience
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Earliest in this view
Jul 6, 2026

Latest episodes

  1. Episode · Sep 21, 2026

    Performance Based Marketing Is A Scam? | Ep. 302 (opens the original)

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    Performance-based marketing sounds like an easy win: no big agency fee upfront, someone else handles the ads, and they only get paid when they generate results. But is the deal actually as aligned with publishers as it sounds? In this episode, Sean and Donnie break down the realities of performance-based marketing for crowdfunding campaigns. They discuss the challenges of accurately attributing sales, how commission-based incentives can encourage aggressive ad spending, and why publishers need t

  2. Episode · Sep 14, 2026

    Assets Needed For Killer Ads | Donnie Chase and Jacob Cecil | Ep. 301 (opens the original)

    Episode notes · Neutral tone

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    What assets do you actually need to create a bangarang crowdfunding landing page—and ads that convert? Sean is joined by Crowdfunding Nerds team members Jacob Cecil and Donnie to break down the creative assets every board game and RPG creator should have ready before launching a marketing campaign. They explain why a 3D box render is practically non-negotiable, what types of artwork and component shots make landing pages more compelling, and why some of the simplest ad creatives can outperform h

  3. Episode · Sep 7, 2026

    Game Design & Marketing With Stephen Glicker | Ep. 300 (opens the original)

    Episode notes · Neutral tone

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    What actually makes a tabletop game successful? According to Roll for Combat publisher Stephen Glicker, creating a great game is only one piece of a much bigger puzzle. Sean sits down with Stephen to unpack nearly five decades of gaming experience and the lessons he’s learned building Roll for Combat and Battlezoo into major third-party publishers for Pathfinder, D&D, Shadowdark, and now Deathbringer. Stephen shares how his background in publishing, advertising, video games, and even studying ca

  4. Episode · Aug 31, 2026

    SEO For Tabletop Publishers | Ep. 299 (opens the original)

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    SEO is changing. AI is changing search. But does that mean everything you knew about getting discovered online is suddenly useless? Not exactly. Crowdfunding Nerds SEO wizard and original co-host Richard is back to talk about what tabletop creators need to know about SEO, AI search, branding, and getting their games discovered online. Richard and Sean dig into why brand presence matters more than ever, how AI tools find and recommend products, and why being mentioned across places like BoardGame

  5. Episode · Aug 24, 2026

    Timmy, Johnny & Spike | Ep. 298 (opens the original)

    Episode notes · Positive tone

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    Why do some players crave big, memorable moments while others obsess over clever combinations or competitive wins? Understanding those motivations can help you design a stronger game—and market it more effectively. In this episode of Crowdfunding Nerds, Andrew and Sean explore the psychographic profiles behind different types of gamers. They unpack the classic Timmy, Johnny, and Spike archetypes, explain how Vorthos and Melvin players experience games differently, and connect these profiles to t

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