Crossing the Atlantic by Christina Rebuffet-Broadus
Sharing with you the lessons I've learned from 20 years of transatlantic business and hundreds of companies, so you can avoid the six-figure mistakes most of them paid to learn the hard way.
- Indexed issues, last 90 days
- 3
- Latest publication
- Jul 21, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 12, 2026
Latest issues
Why Europe Stops in August (opens the original)
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<img alt="" class="sizing-normal" height="795" src="https://substackcdn.com/image/fetch/$s_!LwrU!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8166d106-67b9-4d7b-aabb-b61a748a10e7_2814x1536.pn
The Alignment Trap : U.S. vs European Decision Dynamics (opens the original)
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Why Speed Kills Your Deals in Europe (opens the original)
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EPISODE SUMMARYA friend of mine, French and about as American as a French salesperson gets, killed a deal last month with a US software company. Good product, real fit. He walked anyway, because the rep moved too fast. In this episode, I get into why speed, the exact thing that wins deals in the US, is the thing that quietly kills them in Europe, and the small adjustments that keep the pace difference from costing you a whole market.IN THIS EPISODEWhy even the fastest, most "American" European b
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