HeyJaredCreator Science
Creating content has never been easier—but breaking through the noise has gotten harder.The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration.
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 8, 2026
- Audience
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- Earliest in this view
- Jul 7, 2026
Latest episodes
#317: Selling Smart Passive Income (And What We Can Learn From It) — Pt. 1 featuring Pat Flynn and Matt Gartland (opens the original)
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This week I’m joined by two longtime friends — Pat Flynn and Matt Gartland. Pat is the founder of Smart Passive Income, the creator education brand he started in 2008 and ran for 18 years. Matt came on around 2018 — first as an advisor, then as CEO — and spent years making SPI operationally strong enough to stand without Pat at the center. They spun SPI out into a separate entity called SPI Media, pivoted from courses to community with recurring revenue, and quietly prepared the business for a s
#316: Kallaway’s EXACT System For Going Viral (Almost Every Time) (opens the original)
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Meet Kallaway, the creator behind the Kallaway Marketing channel and the founder of Sandcastles — an AI research tool that helps creators find and validate viral video topics before they ever hit record. Kallaway started 4 businesses. All 4 failed for the same reason: no one knew who he was. No audience meant no customers, no leverage, no second chances. So he made it his mission to understand how audience growth actually works. He cracked short-form content at scale after years of building onli
#254: Caleb Ralston – Meet the Secret Strategist Behind Alex Hormozi and GaryVee [Greatest Hits] (opens the original)
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Caleb Ralston is a strategist and brand builder for some of the biggest names in business. His breakthrough was back in 2018 when he grew GaryVee’s TikTok from 300k to 3.5 million followers in just 3 months. In 2022 he joined Alex and Leila Hormozi’s team as content employee #1, where he grew their audience from 1.2 million to 11.5 million. Caleb just doesn’t miss – and now that he’s out on his own, he’s here to help YOU. In this episode, you'll learn the content strategy he used, how to improve
#315: Breaking Down Our $101,666 Launch: The Mechanics And Lessons Learned From Our Virtual Summit (opens the original)
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Our first-ever 6-figure launch started with a cold email I didn’t respond to. Twice. The third time, I wrote back. A few months later, we ran a 3-day free virtual summit that drove $101,666 in revenue — with a $78,400 margin. This is the full breakdown of how it happened, what we’d do the same way again, and what we’d change. Joining me for this behind-the-scenes recap is Anna Reich, the integrator here on the Creator Science team. This was Anna’s first launch — 3 and a half months into the job
#296: Meet The Man Who Solved YouTube (With Data)—Richard from 1of10 [Greatest Hits] (opens the original)
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Richard is the co-founder of 1of10, a research platform built by YouTube strategists, and his team has quietly been behind the scenes for some of the biggest channels on the platform—helping creators accumulate over 2 billion views through a repeatable, data-backed system. In this episode, Richard walks through his complete four-phase ideation system—audience identification, outlier research (using five distinct methods), idea remixing, and validation—and backs every step with real examples. W
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