CREATIVE STRENGTHS
Welcome to Creative Strengths, the business podcast for creative entrepreneurs who want to build a profitable, sustainable business, while honouring the way you naturally work.Hosted by designer and creative business mentor Philippa Craddock, the show is rooted in the belief…
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 17, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
160. HOW TO PRICE WHEN YOU'RE NOT THE CHEAPEST (opens the original)
Read excerpt
If you charge what your work is really worth, won't clients just go and find someone cheaper? It's the pricing worry I hear most, and this week I'd love to show you why it isn't the threat it feels like. Because a client comparing you to a cheaper option is only ever seeing the one part of your work they can actually see, and once you change that, long before they reach the number, comparison quietly stops being the thing that decides. IN THIS EPISODE YOU'LL DISCOVER: ◼️ Why arguing for your pri
159. HOW TO PRICE WHAT COMES EASILY: WHY EASE IS ACTUALLY EXPERTISE (opens the original)
Read excerpt
Pricing the work that comes easily to you is one of the hardest things a creative ever does, because we've quietly decided that ease means low value. This week I'd love to take apart the sentence I hear more than almost any other, "I can't charge more for that, it comes so easily to me," because the speed you're discounting to nothing is very often the most valuable thing you do. What if it isn't the reason to charge less, but the very thing you spent years earning? IN THIS EPISODE YOU'LL DISCOV
158. HOW TO PRICE CREATIVE WORK: THE 4 THINGS CLIENTS ACTUALLY PAY FOR (opens the original)
Read excerpt
Pricing your work is one of the most quietly stressful things you do, and I don't think the problem is confidence or your numbers. I think it's that you sit down to price one thing, when your clients are actually paying you for four. This week I'd love to show you the four separate kinds of value you deliver every single time, and why three of them have perhaps been invisible to you all along. IN THIS EPISODE YOU'LL DISCOVER: ◼️ The quiet pricing wobble almost every creative knows, and why it ha
157. WHY "YOU'RE DOING SO WELL" NEVER REALLY HELPS (opens the original)
Read excerpt
Have you ever asked someone what they think of your business and they come away with a warm but bland "oh, you're doing so well, keep going!", and honestly nothing you could actually use? There's a real reason you received this answer, and it's completely within your power to change it through the questions you ask. This week, to close the summer series, I'd love to show you the small shift that turns kind but useless reassurance into answers you can genuinely act on. IN THIS EPISODE YOU'LL DISC
156. THE THING THAT GROWS A CREATIVE BUSINESS (IT'S NOT MORE MARKETING) (opens the original)
Read excerpt
The single most important way a business like ours grows isn't posting more, or being everywhere, or finally cracking the algorithm. It's something much quieter, something you're very likely already brilliant at, even if you'd never think to call it a strength. This week, I'd love to show you why it matters more than almost anything else, and how to do it in a way that feels entirely like you. IN THIS EPISODE YOU'LL DISCOVER: ◼️ Growing through relationships, not algorithms and why it's the oppo
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.