Courtside Conversations with Emile
Welcome to Courtside Conversations – the podcast that breaks down franchising and business ownership.Each week, we talk to franchise owners and business experts who share real stories and lessons on starting, growing, and running a successful franchise.We’ll cover:✅ How…
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 18, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
How to Increase Revenue From Customers You Already Have (Without Finding a Single New One) (opens the original)
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New customers cost you money. Existing customers already trust you. In this live workshop, I break down the exact Lifetime Value (LTV) framework we use to help franchisees grow revenue from the families they already have, through smarter upsells, better timing, and effortless referrals, instead of spending more time and money chasing new enrolments. If you're a franchise owner, small business owner, coach, or service-based business looking to grow revenue without constantly hunting for new custo
I Left My Business for 5 Weeks and Didn't Check It Once. Here's How. | EP 105 (opens the original)
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🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why "controllism" (the need to control every part of your business) is quietly destroying business owners, and the mindset shift needed to build a business that serves you, not the other way around ✅ How to build checklists and playbooks (including using AI to create them in minutes) so your team can run the business to your standard without you micromanaging every decision ✅ The systems that made a 5-week, ze
You're Using AI Wrong in Your Business. Here's the 10-Minute Fix. | EP 104 (opens the original)
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🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why waiting on AI is quietly costing you the competitive edge — and how to make learning it a daily habit (1-2 hours a day, one creator, one month) ✅ How to map out exactly what's worth automating in your business using the two-question test: is it recurring, and is it admin-heavy? ✅ A real walkthrough of turning a manual task into a fully automated AI dashboard — from listing subtasks to handing them to an AI
How to Tell If a Franchise Is Legit Before You Hand Over Your Life Savings | EP 103 (opens the original)
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🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ How to research a franchise properly before buying — using Google, LinkedIn, the franchise disclosure registry, and Google reviews to spot red flags early ✅ What a legit franchise recruitment process looks like — why more steps and a mandatory 14-day consideration period are green flags, not obstacles ✅ The two biggest red flags to watch for — guaranteed earnings claims and a lack of transparency around market
I'm Giving You 7 Years of Marketing Lessons in 10 Minutes. For Free. | EP 102 (opens the original)
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🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why marketing (not product quality) is the real lifeblood of your business — and the two biggest mistakes owners make: outsourcing before you understand the basics, and spamming CTAs instead of leading with value ✅ Why local area marketing beats national campaigns for franchisees and small businesses, and how to actually reach your local customers ✅ The content system that works: pick one platform, give three
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