Consumer VC
A podcast & newsletter about how to invest in consumer startups. You'll receive a new episode along with a fundraising roundup each week and other venture capital news.
Part of Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing. Follow the publication for all its platforms.
- Indexed issues, last 90 days
- 4
- Latest publication
- Sep 8, 2026
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- Earliest in this view
- Jul 30, 2026
Latest issues
Making the Soup Aisle Cool Again with Chris Jane, CEO & Founder of Proper Good (opens the original)
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Listen on Spotify , YouTube Hey friends, On today’s episode, we have Chris Jane , Co-Founder and CEO of Proper Good . "We're going to make soup in a pouch. Hear me out."That's how Chris Jane pitched his sister Jennifer on what became Proper Good. They launched in April 2020, scaled DTC through the pandemic, got a Shark Tank deal with Mark Cuban, and then did something almost no emerging brand does: skipped the natural channel entirely and launched national in Walmart.In this episode, Chris break
Off Price Retail Soars, Blank Street Raises & More (opens the original)
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Consumer VC is brought to you by:<a href="https://sub
Ferrero's Next Bet in Breakfast, AG1 Lauches Gummies, and Alex Cooper's Beverage Shutdown (opens the original)
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Hey friends,If you’re at Newtopia Now this week, I hope you’re having a great time. This week’s roundup spans a celebrity beauty raise, a wave of M&A (Sazerac, Ferrero, and a Samsonite deal for BÉIS), some fun brand collabs, and a beverage shutdown just 18 months after launch. Here’s what’s happening in consumer.Before we get into it, a word from our partner, The Hidden Gems.
Vita Coco Buys Copra, IM8 Raises $1B for Marketing Spend, Strategics Launch Protein SKUs, Align Ventures Raises Fund II & More (opens the original)
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Hi friends,Hope you are having a great summer. This week: IM8 raised $1B in a deal that's not equity and not quite debt, Vita Coco bought Copra to get into premium coconut water, Align Ventures closed a $125M Fund II to keep funding more brands. Before we get into it, a word from our partner, The Hidden Gems.Consumer VC is brought to you by:<a class="image-link image2" href="https
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