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Connecting the Dots: Senior Living Success with Matt Reiners

This is Connecting the Dots: Senior Living Successwith Matt Reiners, Girl Dad, Husband, 2x Tech Co-Founder, and Senior Living Enthusiast where we dive right into what drives the senior living industry.

Podcast · By Connecting the Dots · English · Official site

Indexed episodes, last 90 days
10
Latest publication
Sep 29, 2026
Audience
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Earliest in this view
Jul 14, 2026

Latest episodes

  1. Episode · Sep 29, 2026

    "I Feel Like" Is an Assumption: How Senior Living Operators Can Test What They Think They Know with Evan Friedkin - Head of Growth at Occulytics (opens the original)

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    Evan Friedkin is back on the show four years after his first episode. This time we're going after something every operator does every day: acting on assumptions nobody has ever checked. Evan walks through the assumptions he sees fall apart almost weekly, from "we don't get residents from across the river" to comp sets built on billboards and gut feel. We get into: how combining your own data with market data shows who's really winning your leads why most teams only revisit assumptions after a le

  2. Episode · Sep 15, 2026

    Beyond the Bond: The Three Buckets Where Senior Living Is Spending Its Capital Right Now with Rachel Lynch - AVP, Long Term Care Division at First American Equipment Finance (opens the original)

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    Everybody in senior living is talking about the growth wave. Far fewer people are talking about how it actually gets paid for. Rachel Lynch leads the long term care division at First American Equipment Finance, a bank-owned equipment lessor and subsidiary of RBC. She spends her days inside capital budgets — which means she sees where the money is really going before most of the industry does. In this conversation, Rachel breaks down the three buckets absorbing senior living capital right now, wh

  3. Episode · Sep 8, 2026

    Families Are Deciding Before They Ever Reach Your Website with Katharine Ross - President at Ross Media Solutions (opens the original)

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    Katharine Ross has spent 25 years watching how families actually shop for senior living — first through magazines in four states, now through a national website. Families lead their own research now, arriving with expectations already formed and often starting with AI before they ever reach a provider's site. Declining traffic isn't necessarily a failure, but the old metrics are telling you less and less. We get into what to track instead, why vagueness around pricing is the most expensive mista

  4. Episode · Sep 1, 2026

    Three Years, Zero Agency Spend: Building a Recruiting Engine That Beats Everyone to the Candidate with Blake Thiess - Healthcare Talent Acquisition Expert (opens the original)

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    Most operators treat agency spend like weather, something that happens to you. Blake Thiess doesn't buy it. Blake has hired hundreds of healthcare professionals without agency. In his most recent role he went three years with zero agency usage and averaged 25 days to offer — less than half the industry average. At Prestige Care he cut agency spend by $3 million in one year. He walks me through how, and almost none of it costs money. Key takeaways: Speed is the game. Two or three interviews max.

  5. Episode · Aug 18, 2026

    What the Camino de Santiago Taught Us About Removing Labels and Living Well with Dementia with Michelle Daniel - CEO at The Eden Alternative & Julie Moore - Advisory Board Member at DAA (opens the original)

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    What happens when researchers, physicians, care partners, and people living with dementia all walk the same road — in the same purple shirt, with no labels? In June 2026, Michelle Daniel and Julie Moore joined Walking the Talk for Dementia , a global immersive initiative that pairs a four-day, 40-kilometer walk along the Camino de Santiago in Spain with a two-day symposium, alongside 96 people from 35 countries. In this conversation, they bring those lessons home. Michelle has spent 31 years in

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