HeyJaredCoach Marketing Sucks
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- Indexed issues, last 90 days
- 11
- Latest publication
- Sep 23, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 19, 2026
Latest issues
Why organic reach is dissolving and what you can do about it. (opens the original)
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Last week, during a blisteringly hot Vietnamese afternoon sitting in front of the AC, a friend asked about the world my business lives in.And my answer surprised me. But not because of what I was saying (we’ll get to that in a moment).See, as the words fell from my mouth… in a moment of clarity… a pattern emerged…...we’ve been here before. Organic reach is crumbling. Many businesses will struggle hard. Some already are.This time last year, it was normal to open my inbox to fresh, piping-hot lead
It’s a mistake to copy big brands marketing moves (opens the original)
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Another day, another ‘expert’ trying to teach me something using a giant brand as supporting evidence.Apple does abc. Nike does xyz.Who cares. EVERYTHING about their business is different from mine. From yours.Different industry, different products, different business model.The moment a marketing advisor uses a big brand in their storytelling, I’m immediately scanning for signs that I should stay subscribed. It’s one thing to reference or articulate. And I’m up for admiring the work of talented
Here’s why marketing isn’t working anymore. (opens the original)
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Things that worked just last year don’t work anymore.At first we thought it was a blip.A few slow weeks… less attention, fewer leads, and fewer inquiries. But for many people, things never picked back up again, did they.Those lucky to have systems and backup have been cushioned from the volatility. But most don’t. And no matter how good your buffer is, we all need customers.Most businesses are scrambling to figure out what the hell is happening, why attention has stopped seemingly overnight, and
How long does it take to know if something works? (opens the original)
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I used to take months here.I’d be thinking about the offer, the pricing, the audience, the marketing, the mechanism, the headlines… pages and pages of “what the avatar looks like”.This stacked up confusion about what I should do next.Eventually I’d come face to face with something pretty uncomfortable:No one was coming to save me.No boss was going to swoop in, make the decision, fit it together and tell me what to do.It was my business.So I had to take action. Try something and see what happened
You’re probably carrying six different business-model decisions around in your head right now. (opens the original)
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A barrage of fundamental business decisions competing for your attention.Low ticket or high ticket?Mid ticket?Group or private?Should AI be part of the offer?Membership or one-off?Ads? Outreach? Inbound?Give away free training? Or charge for it?And I’m sure you’ve heard a very confident person explain exactly what you should do. Without even knowing your business or what you want to do with it.Awesome, that makes it easy to figure out what to do next then.Because making decisions whil
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