HeyJaredClienting
Your place to get information about legal marketing in the digital age. Talking about all things client development, digital marketing and ethical implications of these topics in the legal field.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 14, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 19, 2026
Latest episodes
Fixing Your Law Firm Marketing Agency Request for Proposal (RFP) (opens the original)
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More law firms are sending out requests for proposals (RFPs) to marketing agencies. But most RFPs we see are extremely problematic. In fact, they're likely to lead law firm owners and marketers to making poor decisions about which marketing agencies are likely to be a good fit for them. In this episode of Clienting, Jeff Berman and Gyi Tsakalakis break down some of the issues they see with law firm marketing agency RFPs and a couple solutions to improve their value in vetting legal marketing age
How Ross Gordon and The Thumbs Up Guys Compete in a Competitive Market (opens the original)
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"Strategy beats budget 90% of the time." - Ross Gordon Director of Marketing at The Thumbs Up Guys. This week, Clienting welcomes Ross Gordon , Director of Marketing at The Thumbs Up Guys . Gyi Tsakalakis chats with Ross Gordon about how The Thumbs Up Guys compete in a market filled with legacy personal injury law firms. They chat about the impact of trade names, setting growth objectives, and budgets. They also discuss how dancing on social media may not actually be moving the needle for law fi
What Will ChatGPT Ads for Law Firms Reveal? (opens the original)
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OpenAI just updated their guidelines to allow U.S. law firms to advertise on ChatGPT. What will ChatGPT impressions look like for these law firms? AttorneySync's Jeff Berman and Gyi Tsakalakis discuss. Also, Jeff asks Gyi to react to a variety of questions from inbound AttorneySync sales calls. In other words, what are the issues lawyers are asking about when they contact a a digital marketing agency?
Clienting Podcast Reboot (opens the original)
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Hey, it's been a minute (more like 3,339,360 minutes). But Clienting is back! We'll be exploring new formats and inviting guests. Have questions about how law firms are getting clients? Don't hesitate to reach out wherever you find Clienting and AttorneySync. In this episode, AttorneySync Co-Founders, Gyi Tsakalakis and Jeff Berman, discuss how firms can compete in the age of consolidation, national law firms, MSOs, AI, and private equity. We also answer questions that from actual AttorneySync p
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