Claire Coleman
Award-winning journalist writing about the geekier side of beauty...
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- 11
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- Sep 30, 2026
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- Jul 22, 2026
Latest issues
Longevity geekery... (opens the original)
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You might be a bit surprised to find me writing a longevity-themed newsletter. But, as much to my surprise as to anyone else’s, when I realised what I was going to be covering this week, it did all come down to longevity, in some form or other. But not necessarily in the way you might expect. Or, actually, if you’ve been reading for a while, maybe in exactly the way that you might expect.So first up, a quick look at a prescription anti-ageing skincare ingredient that you might be hearing more ab
PR geekery... (opens the original)
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What I love so much about this newsletter is what I learn in the comments so this week, I’m posting an addendum to last week’s prescription skincare by post comparison because one of my readers flagged a brand that I hadn’t heard of, which then led me to more.Apologies for the oversight, but then that also gives me the opportunity to talk about the importance of PR and the relationship between PR and journalism — which was something else that came up in the comments last week. Let’s get into it…
Prescription skincare by post geekery... (opens the original)
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Sometimes this newsletter takes on a life of its own and this week was one of those times. What started as an idea to do a really useful and practical comparison of the various prescription skincare brands that are available on the UK market at the moment, swiftly segued into an exploration of the current relevance and importance of social media to the beauty PR industry, as well as a dive into a failed brand that I think highlights the importance of knowing who you are and what you stand for as
Smoke & mirrors geekery... (opens the original)
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Just wanted to start with a quick thank you to everyone who has read / shared / commented on / restacked my last couple of newsletters (or any newsletters, let’s be honest). The Deciem one has really sparked a lot of interesting chat — both online and off — and I also really enjoyed the feedback that I got on last week’s founder stories round up. I do s…</
Founding stories geekery... (opens the original)
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Can I be the thousandth person to comment on the fact that no matter how old you get, September always feels a bit back-to-schooly? Personally I bloody love it. Not that I haven’t loved the summer, I absolutely have. But the combination of having a few weeks away, followed by doing in-house shifts at one of the papers that I write for, and having builde… Read more
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