HeyJaredCircana Unpacked
Circana Unpacked delves into the data to reveal consumer, shopper, and other insights that fuel market changes and growth for those in the CPG, retail, health care and media industries.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Aug 13, 2026
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- Earliest in this view
- Jul 14, 2026
Latest episodes
Complexity, Clarity, and Culture: How Marketing Builds Brands and Businesses (opens the original)
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Behind every tagline, there’s a story and a process. In this episode of Circana Unpacked, Circana’s Chief Marketing Officer Misty Muscatel Davis unpacks the strategy behind the organization’s own rebrand nearly four years ago and shares advice for marketers as they establish and enhance their identities in an increasingly complex market.
#7 - Look Now: What’s Trending in Apparel, Footwear, and Accessories (opens the original)
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We’re talking style in the latest episode of Circana Unpacked. Circana fashion pros Kristen Classi-Zummo, Executive Director and Industry Advisor, Apparel, and Beth Goldstein, Executive Director and Industry Advisor, Footwear and Accessories, join the conversation and unpack fast-growing categories, consumer behaviors, and market signals shaping decisions across apparel, footwear, and accessories. Many of those signals are showing up in other industries and categories, too, underscoring the natu
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