HeyJaredChoices Create Change
Podcast about leadershipPowered by Choice Consultinghttps://www.choiceconsultingman.com
- Indexed episodes, last 90 days
- 12
- Latest publication
- Sep 23, 2026
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- Earliest in this view
- Jul 8, 2026
Latest episodes
Stop Being the Hero in Your Own Company (Ep 23) (opens the original)
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Most owners think their job is to be the one who fixes things. Mitchell Kasselman learned that every time he jumped in to save the day, he was taking the chance to learn away from somebody on his team. Bobby is joined by Mitchell Kasselman, co-founder and CEO of Ressio Software, which builds construction management software for custom home builders and remodelers. They have known each other since 2022, and Bobby was one of the people Mitchell leaned on when Ressio was starting out. Mitchell has
You Don't Need a New Website (Ep 22) (opens the original)
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Most business owners think they need a new website. Mickey Mellen has been building them for seventeen years, and a lot of his job is talking people out of it. Bobby is joined by Mickey Mellen, co-founder of GreenMellen in Marietta, Georgia, for a practical conversation about marketing when you run a company and nobody on your team owns marketing. Mickey's argument is that almost everybody overthinks it. He gives five things to focus on, website, email, local, data and social, and says a little
Stop Looking for Better Employees, Fix Your Hiring System (Ep 21) (opens the original)
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Everybody asks where to find good people. Bobby thinks that is the wrong question. The right one is less comfortable: why would a great person want to come and work for you? This episode came from a listener who asked how to find people to hire, and the answer turned into forty years of hiring compressed into a system. It covers the part almost everybody skips, which is everything that happens before you post the job. Whether you actually need a person or need a process. The numbers worth lookin
Being a Great Contractor Won't Make You a Great Owner (Ep 20) (opens the original)
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Charlie Genin has been building in Lafayette, Louisiana for twelve years, and the hardest lesson had nothing to do with construction: being a good contractor is not the same thing as being a good business owner. He and Bobby get into the hats nobody warns you about when you start a company. Charlie founded The Gen Group Construction in 2014 with his father in law, and today runs residential and commercial, spec and custom. This conversation is the honest version of the first twelve years: the co
Why Good Builders Stay Invisible (Ep 19) (opens the original)
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When your business gets quiet, people notice. And they do not assume you are fine. They assume something is wrong. Bobby Mink makes the case that visibility is the most underrated competitive advantage a business has right now, and that it is not a marketing problem. It is a leadership one. Every week you are either building confidence or creating uncertainty, and silence communicates just as loudly as words. Bobby walks through seven reasons visibility matters, from the fact that your customer'
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