Chasing the Yield
I'm an amateur investor that adopted the dividend income investing approach to personal finance. My purpose is to maintain principal while earning dividends.
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- Jul 6, 2026
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Episode 64 - Why do you invest? (opens the original)
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Prompted by a *Wall Street Journal* article, I explain why I ignore S&P 500 comparisons and focus instead on reliable dividend income. Investing, for me, means owning profitable businesses that consistently share earnings. The real question isn't beating an index, but choosing an investment approach aligned with your goals long-term.
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