HeyJaredBusiness of Aesthetics Podcast Show
The Business of Aesthetics (BOA) podcast show continues to inspire and help our community of aesthetic doctors grow their practices.
- Indexed episodes, last 90 days
- 12
- Latest publication
- Sep 24, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
Stop Buying Trends: The 30-Year Framework for Knowing What's Actually Advancing Aesthetics (opens the original)
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In this episode, host Don joins aesthetic medicine practitioner and educator Tracy Mancuso to tackle one of the industry's most expensive problems: buying technology because it looks innovative rather than because it belongs in your practice. Drawing on more than 30 years across clinical care and manufacturing, Tracy explains how owners can separate genuine advancement from expensive hype. Tracy breaks down how to evaluate peer-reviewed evidence, validate patient demand before purchasing, test w
Your Best Injector Is Going to Leave. Build the Business That Profits When She Does. (opens the original)
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In this episode, host Anji sits down with Dr. Carla Pearson and Mary Ford, co-founders of Smiley Aesthetics, to challenge the instinct every practice owner has when a top injector wants more independence: fight to retain her. Instead, Carla and Mary explain why Smiley built an independent provider platform that lets injectors own their own business inside Smiley's ecosystem, turning a retention problem into a growth model spanning seven locations and eight providers. They break down exactly what
One Founder, Two Locations: What AI Can Actually Carry to Your Second Site, and What It Can't (opens the original)
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In this episode, host Anji sits down with Audrey Campbell, founder of The Audrey Aesthetic, to tackle a costly growth mistake: treating AI as a shortcut to opening a second location. Audrey explains why technology cannot compensate for unclear standards, inconsistent patient experience, or a founder-dependent operating model. The conversation breaks down the practical systems that make expansion more controllable: current SOPs, role-specific dashboards, provider-led rebooking, retention campaign
The 30-Day Owner Absence Test: What Breaks First in Your Aesthetic Practice? (opens the original)
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In this episode, host Anji joins Melissa Delfino to expose the hidden owner dependency that keeps many successful aesthetic practices from becoming truly scalable. Melissa explains why a busy, profitable practice can still become operationally paralyzed when every decision flows through the founder. The conversation breaks down the 30-day owner absence test, including how to track interruptions, identify recurring decision bottlenecks, define authority boundaries, and build dashboards around com
Smart Capital Spending: How to Know If Your Practice Can Afford the Next Device (opens the original)
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In this episode, host Don sits down with Danielle Hayden, CEO of Kickstart Accounting, to address a costly problem in aesthetic practices: buying equipment based on enthusiasm or a sales promise instead of financial readiness. Danielle breaks down the three numbers that should guide any capital purchase, rolling 12-month revenue, average net profit, and monthly cash outflow, and explains how to model a device at 25%, 50%, and 75% utilization. She also shares practical spending benchmarks for mar
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