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Brittaney Kiefer

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Indexed articles, last 90 days
21
Latest publication
Oct 1, 2026
Outlet visibility, for Adweek
Top 500K sites
Earliest in this view
Jul 8, 2026

Latest articles

  1. Article · Oct 1, 2026 · Brittaney Kiefer

    Zendaya Goes Full Action Star In On's Latest Push for Younger Women (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. On and Zendaya have released their second co-designed collection as the sportswear brand continues to fight to win over younger women and challenge giants like Nike. Today (Oct. 1), On debuted the collection with a campaign inspired by classic action movies. Directed by Argentinian trio Pantera, the

  2. Article · Sep 29, 2026 · Brittaney Kiefer

    Spotify's Involvement in Coach's Tabby Tour Is a Grab For Untapped Brand Budgets (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. During an investor day in May, Spotify co-CEO Alex Norström laid out an ambitious growth strategy through 2030: mid-teens revenue growth, 1 billion monthly active users, and $100 billion in revenue. The music platform is in the midst of a turnaround, from losing money in 2022 to generating €2.2 b

  3. Article · Sep 23, 2026 · Brittaney Kiefer

    These Are the 4 Black Pencil Winners of the 2026 D&AD Awards (opens the original)

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    A Coinbase campaign set in a video game universe won two D&AD Black Pencils, one of the most prestigious accolades in the ad industry. This year, D&AD awarded four Black Pencils, its top prize “reserved for work considered truly groundbreaking in its field,” per the organization. The winners were revealed at a ceremony in London on Wednesday (Sept. 23). Coinbase’s “Your Way Out,” created by independent agency Isle of Any, received two Black Pencils for visual effects and production des

  4. Article · Sep 17, 2026 · Brittaney Kiefer

    How Jake From State Farm Became Advertising's Most Famous Neighbor (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Jake from State Farm is one of the most recognizable characters in advertising, but success didn’t happen overnight. Turning Jake into a cultural icon has come down to patience, agility, and intentionality, according to Patty Morris, head of brand at State Farm. She spoke at ADWEEK’s Brandweekâ€

  5. Article · Sep 15, 2026 · Brittaney Kiefer

    Retail Giant Simon Bets on Real-World Connection to Ignite Mall Culture (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Simon, the largest owner of shopping malls in the U.S., has launched one of the biggest national campaigns in its history to reinforce malls as gathering places and drive people back to stores. “It’s a Simon Thing,” created in-house, will begin rolling out as a long-term platform to build awar

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