HeyJaredBRAVE COMMERCE
MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands.
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- Sep 15, 2026
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Snap’s Grace Kao on Conversational Marketing and the Future of Brand Engagement (opens the original)
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In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Grace Kao, Chief Marketing Officer at Snap Inc., about how changing consumer behaviors are reshaping the way brands build relationships and drive growth. Grace shares why marketing is shifting from one-way messaging toward more community-driven, two-way engagement, and what brands can learn from the rise of chat and conversational commerce. She also discusses the role of creativity as AI and other technologies ev
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