Branducation™ with Bill Harper
The Bill Harper Show is where bold ideas meet real-world strategies to help businesses rise above the noise and dominate their category.
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 8, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest episodes
The Power of Patience in Marketing with Kyle Lacy (opens the original)
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In this episode of Branducation, I sit down with Kyle Lacy, Chief Marketing Officer at Docebo, for a candid conversation about the future of marketing in an AI-driven world. As software features become easier and faster to copy, Kyle argues that product differentiation alone is no longer enough. The companies that win will be the ones that build meaningful narratives around their people, products, customers, and the outcomes they create. We explore why story, brand preference, and customer exper
Stop Trying to Reinvent Your Brand with Jenni Romaniuk (opens the original)
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In this episode of Branducation, I sit down with Professor Jenni Romaniuk, a leading expert in brand growth, consumer memory, and distinctive brand assets, to explore what it takes to build brands people remember. In a world of constant content, rapid marketing decisions, and AI-generated messaging, Jenni explains why so many brands are becoming forgettable. We discuss the importance of mental availability, what businesses should measure to understand consumer perceptions, and why research matte
How to Build a Personal Brand That Actually Stands Out with Zachary Jarvis (opens the original)
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In this episode of Branducation, I sit down with branding strategist and entrepreneur Zachary Jarvis for a conversation about why personal branding has become one of the most valuable assets anyone can build in today's digital world. The internet has fundamentally changed how businesses grow and how people create opportunities. For the first time in history, individuals can compete with established companies by building trust, sharing their expertise, and creating meaningful content online. Zach
Oracle Fired 30,000 People for AI… Here’s the Problem (With Kent Lewis) (opens the original)
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In this episode of Branducation, I sit down with Kent Lewis for a wide-open conversation on AI, the future of work, and why most businesses are completely misunderstanding what this technology is actually good for. From Oracle’s controversial 30,000-person layoff announcement to the growing fear around AI replacing entire industries, this conversation cuts through the hype and focuses on reality. Kent explains why AI is better understood as a force multiplier rather than a full replacement, and
Why the Bar for Success Is Shockingly Low with Peter Shankman (opens the original)
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In this episode of Branducation, I sit down with Peter Shankman, entrepreneur, bestselling author, keynote speaker, and founder of HARO (Help A Reporter Out), for a conversation on attention, customer experience, media relations, AI, and what it really takes to stand out in a world where expectations have never been lower. Peter shares his belief that the bar for excellence today is shockingly low, and that businesses can create massive competitive advantages simply by doing the basics better th
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