HeyJaredBRANDED WOR(L)DS
Branded WOR(L)DS – A Transatlantic Dialogue is a monthly podcast hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe).
- Indexed episodes, last 90 days
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- Sep 6, 2026
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- Sep 6, 2026
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Wearing the Brand – How Joel Strömberg and Berkeley Redefine Corporate Fashion Across Cultures (opens the original)
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Joel Strömberg is Partner and Deputy CEO of the Swedish corporate fashion brand Berkeley. While usually leading operations from Gothenburg, he’s currently on a business trip in New York – right in the heart of one of the world’s most influential fashion and branding capitals. In this episode of Branded Wor(l)ds, we explore the global transformation of corporate fashion, the cultural dynamics behind branded apparel, and why what we wear at work says more about our brand than ever before.
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