HeyJaredBotanical Brouhaha Podcast
Do you own a flower business or dream of starting one? Are you looking for practical floral design tips? Ever wonder how other florists run their businesses? Or maybe you're a farmer florist building a flower farm and floral design business at the same time?
- Indexed episodes, last 90 days
- 3
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- Sep 18, 2026
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- Earliest in this view
- Aug 17, 2026
Latest episodes
Ep. 153: Semia Dunne: The Floral Reserve's Newest Chapter (opens the original)
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We're back with Semia Dunn who first joined us on the BB podcast back in Episode 35, sharing how she bought a flower shop at 22 and later launched Flowers by Semia (which was later rebranded as SEMIA ) and then The Floral Reserve , a wholesale flower company (built by a florist, for florists!). In this catch-up episode, Semia returns to reflect on what's changed and what hasn't. She talks candidly about growing her team, breaking into destination weddings, building a new e-commerce system for th
Ep. 152: What Actually Happens Inside Bloom Trust Co. (with Shelley O'Neill) (opens the original)
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In this episode, we sat down with Bloom Trust Co and Circle member Shelley O'Neill, a former fourth-grade teacher turned florist who recently added a retail shop called Oyster Flower Co. to her existing wedding flower business in Annapolis, Maryland! Shelley walks us through what pulled her into CIRCLE (we talk more about that in the episode), what's kept her in Bloom Trust Co. for three years running, and together we break down exactly what's inside: the resource library, Office Hours, meetups,
Ep. 151: Alex Vaughan Bet Everything on FLWR Shop: Part 2 (opens the original)
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In part two (Ep. 151) with Alex Vaughan of FLWR Shop in Nashville, Tennessee we dig into the real, tactical side of her decision to step away from wedding florals. Alex opens up about the politics and power dynamics of working with luxury wedding planners, the financial reality of pivoting to retail and corporate events, and how she and her husband Quinn split the business responsibilities between them. She also gets specific about staffing, delivery logistics, website headaches, and what it act
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