Black Belt Startup with Feras
Starting as a dishwasher who spoke no English and eventually founding 7 businesses that generated 65M - and one of which sold for 8 figures - serial entrepreneur Feras Alhlou is now on a mission to empower other consulting and service entrepreneurs.Combining this business…
- Indexed episodes, last 90 days
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- Sep 9, 2026
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7 Lessons I Learned Going From Laid-Off Tech VP to Entrepreneur (opens the original)
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What would you do if your paycheck disappeared tomorrow? More than 20 years ago, mine did. I was laid off from a Silicon Valley startup with a young family, a dry job market, and eventually our savings and 401(k) started disappearing. Entrepreneurship wasn’t the dream. It became the path forward. Seven businesses later, including an 8-figure consulting firm, I’ve learned some lessons I wish I understood back then, from building financial runway and learning to sell to developing the confidence t
Sales Negotiation Gimmicks Consultants Should Avoid (Plus the Golden Rule) (opens the original)
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Fake deadlines. Pressure tactics. Artificial discounts. “Let me check with my manager.” These tactics may show up in negotiations, but they’re not how I believe consultants should sell. I’ve had a lot of opportunities to learn this, including making plenty of mistakes myself. In the final session of my three-part series on professional, win-win negotiation, we’ll cover the sales negotiation gimmicks consultants should avoid, how to recognize when a client is actually negotiating, and how to resp
7 Ways to Negotiate Consulting Deals Without the Sales Pressure (opens the original)
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“Can you lower the price?”“Can we add one more deliverable?”“Can you finish two weeks earlier?”“Can we pay you Net 90?” If these questions make you uncomfortable because you don’t want to become pushy or “salesy,” you’re not alone. A consulting negotiation can move in several directions, and price is only one of them. In the second of my three-part series on professional, win-win negotiation, I’ll walk through 7 practical ways to negotiate without feeling like a salesperson, covering price, scop
5 Negotiation Prep Steps to Win More Consulting Deals (opens the original)
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“What if I lose the deal?”“What do I say if they push back?”“Am I charging too much?”“Should I just give them the discount?” If you’ve had these thoughts before a client negotiation, you’re not alone. Most consultants spent years developing their expertise, not learning how to sell and negotiate it. In the first of my three-part series on professional, win-win negotiation, I’ll walk through 5 Negotiation Prep Steps to Win More Consulting Deals, including how to prepare your boundaries, listen be
From Expert to Entrepreneur: The Skills That Actually Matter To Start a Consulting Business (opens the original)
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Most professionals spend years learning how to do the work. Far fewer learn how to sell it. I recently read The Almanack of Naval Ravikant, and several ideas stayed with me, especially his emphasis on learning to build and sell, taking rational optimistic risks, and choosing hard actions that create an easier life over time. Those ideas apply directly to anyone building a consulting business. In this podcast, I’ll show you how to turn your expertise into an offer, test the market without taking
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