HeyJaredBeyond The Technique Podcast
Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success.
- Indexed episodes, last 90 days
- 23
- Latest publication
- Sep 21, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 6, 2026
Latest episodes
0726: Back From a Financial Fallout (opens the original)
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What happens when a multimillion-dollar salon appears successful but is quietly borrowing money to cover payroll? Atelier Studio owner Anna Johnson shares how a major expansion, rising overhead, and unsustainable staffing costs erased her profits—even while annual revenue remained at $2.6 million. Discover how she used AI-powered financial analysis to restructure compensation, optimize schedules, improve retention, and give her team the accountability they genuinely needed. Anna's remarkable com
0725: The Salon I'd Choose If I Were Starting Over (opens the original)
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If you were starting over in the beauty industry, what would make a salon truly worth choosing? In this episode, Kati Whitledge shares the six qualities she would prioritize, including commission-based earning potential, ongoing education, an inspiring service menu, quality products, a clean environment, and exceptional communication. She explains why these elements help beauty professionals grow their careers while feeling seen, supported, and connected to their salon's culture. Whether you're
0724: Winning at Adaptation, with Rachel Gower (opens the original)
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What does it take to build a salon business that can withstand change, team turnover, and unexpected challenges? Rachel Gower, president and CEO of Houston's award-winning salon The Upper Hand, shares how consistent recruiting, a strong apprenticeship program, and strategic marketing have fueled decades of success. She reveals why salon owners must continually evaluate what's working, release what isn't, and create systems that keep the business moving forward when employees or circumstances cha
0723: It's Never Too Late to Change Your Standards and Set New Goals (opens the original)
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You don't have to wait for a new year to reevaluate your life, raise your standards, and pursue meaningful new goals. In this episode, Kati explores seven key areas of well-being—financial, career, family, social, physical, intellectual, and spiritual—and explains how to determine which deserve your greatest focus in this season. Drawing from her personal transformation, she shares why lasting change requires burning the ships, establishing nonnegotiable routines, eliminating distractions, and i
0722: Creating Space to Be Sugared and Bronzed (opens the original)
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What began as a side hustle in a Santa Monica apartment has grown into SUGARED + BRONZED, a nationally recognized beauty brand with 50 corporate-owned locations. Co-founder and president Courtney Claghorn shares how an unwavering focus on client comfort, strategic locations, intentional hiring, and disciplined spending helped turn a simple solution into a scalable business. She also reveals what salon and spa owners should consider before expanding, from market demographics and operational capac
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