HeyJaredAristotle's Guide to Soul Bending
Ancient secrets to persuading others and motivating yourself. Plus the rhetorical tricks and pratfalls I come across in marketing, politics, and pop culture.
- Indexed issues, last 90 days
- 2
- Latest publication
- Sep 22, 2026
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- Jul 6, 2026
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The Swamp and the Naked Woman (opens the original)
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<img alt="" class="sizing-normal" height="1078" src="https://substackcdn.com/image/fetch/$s_!xBPx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa517286e-803b-41c2-b92f-87666250878e_1430x1078.
Factoids are stubborn things. (opens the original)
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While chatting about something with my wife the other day, I offered an “interesting factoid.”DOROTHY: You mean it isn’t true? Isn’t a factoid something made up?ME (helpfully mansplaining): Oh, no, dear. A factoid is a little factlet, like an item in a listicle.Then she did something that can be deeply hurtful to any loving relationship: she Googled it. Turns out we both were right, in a very weird way. This led me down a path to the epicenter of our increasingly truth-challenged culture. It sta
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