Amplify Canada
Amplify Canada is an initiative created by Pattison Media designed to celebrate and elevate small businesses, the backbone of our economy.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 24, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 23, 2026
Latest episodes
Food for Thought (opens the original)
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Food is personal, and it's also an economy under pressure. In this episode of Amplify Canada, Food For Thought, we dig into what grows, gets harvested, and lands on our plates from cactus leather to farms to vineyards to fishing boats a hundred miles offshore, and the tariffs, labour shortages, and climate volatility now testing all of it. In this episode, host Linda Freeman reconnects with Desiree Dupuis, who left the seaweed business to launch a cactus-leather footwear brand; with Caroline Sch
Trailer: Something to chew on (opens the original)
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Food For Thought. What is the real cost of the food on your table? In 2020, the world stopped, but small business owners across Canada didn't. Amplify Canada told their stories: the struggles, the determination, the refusal to give up. Now, host Linda Freeman is going back. For many Canadian businesses, the pandemic wasn't the end of the challenges, it was just the beginning. Today, rising costs are being felt at every stage of the food chain, from the dock, to the vineyard, to the grocery aisle
Perseverance and Hope (opens the original)
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Perseverance and Hope holds up Canada’s small businesses sector . Just keep trying and don't give up, that was the refrain from small business owners the first time we met them, mid-pandemic, holding on by grit alone. Years later, we're checking back in. What we found is a country still working hard just to stay in place: costs climbing, hiring stalled, and yet against a backdrop of tariffs and economic drift a stubborn, clear-eyed optimism that refuses to quit. In this episode, host Linda Freem
Trailer: Perseverance and Hope (opens the original)
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What does perseverance look like when uncertainty becomes the new normal? In 2020, the world stopped, but small business owners across Canada didn't. Amplify Canada told their stories: the struggles, the determination, the refusal to give up. Now, host Linda Freeman is going back. For many Canadian businesses, the pandemic wasn't the end of the challenges, it was just the beginning. From inflation and labour shortages to supply chain disruptions and economic uncertainty, today's business leaders
The Resilience of Canada's Tourism Industry (opens the original)
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Could tourism could save us , is Canada's small business backbone bending or getting stronger? Welcome back to Amplify Canada, Season 3. We first met these entrepreneurs mid-pandemic, reinventing on the fly, holding their doors open by sheer will. Years later, we are going back. What we found wasn't a recovery story. It was something tougher, and more interesting: businesses that never stopped adapting, in an economy that never stopped moving the end zone. In this episode, host Linda Freeman tra
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