Ads Decoded
Ads Decoded goes beyond the headlines to connect you with the people and teams behind Google Ads. Hosted by Ads Product Liaison Ginny Marvin, each episode brings you into the room for candid conversations about the mechanics and nuances of the platform - stripping away the…
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- Sep 2, 2026
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What Google Analytics is doing to win back advertisers (opens the original)
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Let's face it, the transition to GA4 wasn't easy. If that hurdle has left you feeling disconnected from your data, this episode is the re-introduction you need to help turn Google Analytics from complicated chore to strategic advantage. It’s time for a fresh start. Over the past year, a ton of new features and capabilities have rolled out to help advertisers get more out of Google Analytics. That includes more ads reporting capabilities. But what’s really exciting is that Google Analytics is bec
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