HeyJaredAdd Psychology
Understand the psychology behind what makes people trust, buy, and pay attention — so your marketing and communication actually work.
- Indexed issues, last 90 days
- 7
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- Sep 7, 2026
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- Jul 5, 2026
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How to get what you want in any conversation (opens the original)
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I’ve never lost a negotiation I prepared for. And I’ve never walked out of a job interview without eventually getting the job.Feels kind of weird for me to brag like this but I’m not telling you this to show off. I’m telling you because I’m about to share exactly how I did it and how YOU can too.Once you understand the psychology behind it, you’ll realize it works in every conversation where you need to convince someone of something. A sales call, a salary negotiation, a difficult conversation w
You're sick of influencers. You still follow them. (opens the original)
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You’re sick of influencers. You also haven’t unfollowed them. There’s a reason for both and it has nothing to do with self-control. Because your brain has a very good reason for both.Tuesday morning, 8am. I'm sitting on the train on my way to work. Again. Everyone around me is doing the same.I’m on my phone watching through the stories on Instagram.Story 1: “My morning routine” consisting of an everything shower with what feels like 24 steps, making coffee (with no fewer steps than the shower ro
I analyzed one year of social media posts. The data said: stop trying so hard. (opens the original)
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I spent a whole year posting every single day for a brand. The posts that took me the longest to make performed the worst. The ones I almost didn't post got 10x the impressions.To give you a bit of context, I had to promote a huge event that happens once a year. That event offered so much value for founders. So my posts looked like this: “Sign up for a Startup Booth and gain visibility, customers and feedback!” Very outcome and benefit driven, right? It was beautifully designed and had all the k
Make psychology YOUR competitive advantage (opens the original)
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Hi, I’m so excited to share some big news with you today!!✨I started this Substack a couple of months ago, and today I’m finally opening a curated space for everyone who wants to make psychology their competitive advantage.Yes, competitive advantage. You heard that right.Because psychology is one of the most valuable skills you can have.It’s the science of how people think, feel, and act.The better you understand people, the better your con
I participated in a 30-day Substack Challenge and this is what I learned about people (opens the original)
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There is something happening in online education right now that ChatGPT will never be able to replace. I accidentally stumbled into it last month…I joined my first online challenge ever last month. No big expectations, just curiosity and a vague feeling that it might be useful.One month later I genuinely think the challenge format is one of the most underrated things you can do for yourself right now. And as a business psychologist, I can’t stop thinking about WHY it works so well on a psycholog
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