HeyJaredAd Age Insider
Every week, Ad Age Insider helps make sense of what's happening across advertising, marketing and media—and why it matters.Hosted by Parker Herren, the show features conversations with Ad Age editors and reporters unpacking the stories they're covering, with context,…
- Indexed episodes, last 90 days
- 20
- Latest publication
- Sep 24, 2026
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- Earliest in this view
- Jul 9, 2026
Latest episodes
Is spec work overrated or underrated, with X&O co-founders | Agencies on Record (opens the original)
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X&O co-founders Brett Banker and Eric Segal play a game of overrated or underrated, dishing on the holding company vs. independents debate, spec work, content creators and more. Check out Ad Age's full conversation with the duo in the first episode of Agencies on Record, a new quarterly podcast from Ad Age. Don't miss the full conversation with Brett Banker and Eric Sega
Weekly Report: A plushie data center satirizes AI's environmental toll (opens the original)
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Creative studio Basura's satirical "Adopt a Data Center" campaign imagines AI data centers as rescue animals. Plus, Applebee's names BBDO Chicago its new creative agency as CMO Michelle Chin looks to reverse falling same-store sales; Subway casts Will Arnett as America's tempted subconscious in its first campaign from new AOR Martin; OpenAI rolls out chat-based ad formats, tightening advertising's ties to its enterprise business; Parke offers lessons in community-based brand building. Host Parke
How splitting vision from execution powers the sprint model, with X&O | Agencies on Record (opens the original)
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Develop the strategic idea, then step back—the client can take it in-house, hand it to another agency or bring X&O back to build it themselves. That's the split that co-founders Brett Banker and Eric Segal say powers their sprint model: five-to-six-day timelines, a top-to-top rule that puts C-level talent in the room from day one and a hard "no" on pitching for free, even against a strong prospect. In Agencies on Record, Ad Age's new quarterly podcast, the pair also break down how their model sc
How to bring creators to the brand strategy table | Catch Up (opens the original)
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Creators aren't just making content anymore—they're getting pulled into the actual strategy conversation. Ad Age social and influencer marketing reporter Gillian Follett explains how creators are shaping product decisions and campaign direction with brands, not just showing up in the final cut. She also weighs in on the branded-series gold rush (and why most of it isn't landing), a friend-group content format quietly gaining traction, and the one question about AI companies and creator partnersh
Weekly Report: US Open creator backlash exposes brands' event strategy gaps (opens the original)
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Viral videos of influencers disrupting US Open matches exposed how many brands still lack clear systems for briefing talent, picking the right creators or vetting whether an event even fits their brand. Plus, WPP is set to retain Coca-Cola's global media, data and technology business but won't compete for its North America media pitch; KFC's new Open House concept restaurant joins a wave of experimental formats as quick service chains test menu, pricing and design ideas before rolling them out a
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