A SHORT LIST
Perspectives worth sharing. Published by agency matchmaker ASK US FOR IDEAS. Read by the smartest people in brand – and the agencies that work with them.
- Indexed issues, last 90 days
- 9
- Latest publication
- Sep 17, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest issues
Everyone’s looking for a POV (opens the original)
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<img alt="" class="sizing-normal" height="766" src="https://substackcdn.com/image/fetch/$s_!-ouW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc36d45b0-9700-43ae-92e0-55f908261407_5128x2698.pn
What happened to marketers trusting their instincts says Good Thinking's Chris Danton (opens the original)
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<img alt="" class="sizing-normal" height="766" src="https://substackcdn.com/image/fetch/$s_!eiuG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F42f1f3cc-848e-4fa5-b089-9c9299e4a5a9_5128x2698.pn
“Everything is aesthetically pleasing” (opens the original)
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<img alt="" class="sizing-normal" height="766" src="https://substackcdn.com/image/fetch/$s_!8Hep!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4fdde49d-c324-409d-838b-494fa79231cd_5128x2698.j
You can’t shortcut a brand (opens the original)
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<img alt="" class="sizing-normal" height="766" src="https://substackcdn.com/image/fetch/$s_!jePk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffa63c713-d089-42f6-9e0c-48d11ba100d2_5128x2698.j
How to get what you need from an agency (opens the original)
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<img alt="" class="sizing-normal" height="766" src="https://substackcdn.com/image/fetch/$s_!Tf7d!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61015bee-b9b8-481a-90aa-86b8cad88f28_5128x2698.j
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