HeyJaredA People's Guide to Publishing
Do you find that the traditional methods for book publishing aren't working for you? Are you a publisher or author who wants to innovate, succeed, and expand your audience through time-tested methods?
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 24, 2026
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- Earliest in this view
- Jul 9, 2026
Latest episodes
Episode 378: How do you decide which older books get attention? w/Jessie Kwak | A People’s Guide to Publishing (opens the original)
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Backlist books—titles that have been around longer than a selling season—are often seen as forgotten or that publishers have given up on them. But often, backlist favorites are the backbone of a publisher's income, as opposed to big new titles. This week on the pod, Microcosm author and freelance writer Jessie Kwak joins Elly and a very offscreen Joe to talk about evergreen titles vs flashy frontlist, how to tell which titles will have signs of being good backlist, and whether or not a rising ti
Episode 377: "It" Books, Amazon, and Publishing: Book Sales w/Jim Hanas | A People's Guide to Publishing Podcast (opens the original)
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What makes a book sell? And does Amazon REALLY have the market share on book sales? Jim Hanas of the Small Press Insights Dashboard is back this week to talk to Joe and Elly about their favorite thing... data! ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishin
Episode 376: Book Returns: Are they good or bad? w/Jane Friedman | A People's Guide to Publishing Podcast (opens the original)
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What happens when a book doesn't sell well, especially when stores have ordered up? Oftentimes, they'll get returned to the publisher to be resold as remainders and bargains, pulped and recycled, or something else. But what does it mean for your bottom line? Are returns a blessing in disguise? This week on the pod, Jane Friedman of The Bottom Line is back to Joe and Elly about it! Want more publishing insights from Jane? Check out https://https://janefriedman.com/ ************ Thank you for catc
Episode 375: How do libraries handle digital content? w/ Guy LeCharles Gonzalez | A People's Guide to Publishing (opens the original)
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Libraries are a great way to access eBooks, streaming shows, and other types of digital content. But how do those licenses work, and who benefits from them? The answer has changed a lot over the years, often contributing to the misconception that libraries hurt authors' and publishers' bottom lines. This week on the pod, industry analyst and friend of the 'Cosm Guy LeCharles Gonzalez is back to talk to continue the conversation about libraries, ebooks, sales, and who the true enemy is (if there
Episode 374: How are blurbs and pub dates important? w/Daley Farr | A People's Guide to Publishing Podcast (opens the original)
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There is no one-size-fits-all method to guarantee your publisher's success. We all come out with different titles, balance finding a comfortable niche vs branching out to new audiences, and find the structures and systems that work for us. But there are universal things publishers can do to make their lives easier! This week on the pod, Microcosm' Marketing & Publicity specialist Daley Farr is back to talk to Joe and Elly about Microcosm's strengths, places we can grow, blurbs, pub dates, discov
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