HeyJaredA Need To Know Basis
All the things...from the Veronicas and the most inspiring guest editors in our orbit.
- Indexed issues, last 90 days
- 7
- Latest publication
- Sep 26, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 13, 2026
Latest issues
Take a Tour of the Trailblazer Atelier (opens the original)
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Last week, we unveiled the Trailblazer Atelier at our NYC flagship. The concept is simple: you can come in, try on a blazer and add some personal touches—a ribbon embroidered with a mantra, a brooch, a custom button—but it’s turned into so much more…<source type="image/
Annie Meyers-Shyer’s Secret to Trailblazing (opens the original)
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Welcome to the VB Guest Edit, where each month, we tap the most inspiring friends, experts and muses in our orbit to share their own need-to-knows. This September, we’re passing the mic to Annie Meyers-Shyer, the tastemaker and author of This Oak House, a new coffee table book inspired by her cult-favorite IG account of the same name.
An Ode to Trailblazers (opens the original)
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It’s Trailblazers Launch Day, and we couldn’t be more excited, proud, or grateful to share this campaign with you.It’s an ode to risk-takers, innovators, forces of nature—the women that inspire our brand, and inspire our lives. We’re celebrating the trailblazers who lit the way for all of us, from visionary artists and activists like Georgia O’Keeffe and Bethann Hardison to groundbreaking athletes like Serena Williams and Lisa Leslie…and of course, the singular ray of light that was Doll
Our First Annual Craft Club Fair (opens the original)
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There may be a few weeks left of summer on the calendar, but we all know that Labor Day marks the spiritual end of the season. Before we fully embrace the back-to-school, hot coffee, closed-toe shoe energy shift, we have to do something to cap off our Summer of Crafting. We’re bringing our community together to celebrate slowing down, working with our hands, and creating things that last. Drumroll please… Welcome to the Veronica Beard Craft Club FairBack in the beginning of August, we p
Our Day with a Real-Life Rodeo Queen (opens the original)
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A few weeks ago, our team flew out to Jackson Hole to shoot Kate Budge, aka Miss Rodeo Wyoming 2026, in our August denim collection. Between opening our store downtown last spring and our western-inspired new collection, it felt like the perfect opportunity to spotlight Jackson—a destination that’s carving out a special place in our hearts—and learn more about rodeo culture along the way…RODEO 101 WITH KATEA quick Q
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