Enterprise communications teams face unique challenges: managing multiple product launches, coordinating across departments, maintaining brand consistency, and scaling PR efforts efficiently. HeyJared's AI-native platform helps enterprise teams move faster while maintaining quality and consistency.
Key Challenges for Enterprise Teams
Enterprise comms teams often struggle with:
- •Scale: Managing PR for multiple products, initiatives, or business units
- •Speed: Responding quickly to breaking news and opportunities
- •Consistency: Maintaining brand voice and messaging across all outreach
- •Coordination: Aligning PR efforts across marketing, product, and executive teams
- •Efficiency: Maximizing output without proportionally increasing headcount
How Enterprise Teams Use HeyJared
1. Product Launch Campaigns
When launching new products or features:
- •Use Chat to find reporters covering your product category
- •Generate personalized pitches at scale using AI
- •Track coverage across multiple outlets and reporters
- •Use Explore page to identify trending topics related to your launch
Result: Faster time-to-pitch, consistent messaging, and better coverage outcomes.
2. Executive Thought Leadership
For positioning executives as industry experts:
- •Monitor trending stories in your industry using Explore
- •Use AskJared to understand story angles and identify commentary opportunities
- •Generate pitches positioning executives as expert sources
- •Track which outlets and reporters cover executive commentary
Result: Consistent executive visibility and stronger industry positioning.
3. Crisis and Rapid Response
When responding to industry news or crises:
- •Monitor Explore page for breaking industry news
- •Use AskJared to quickly understand coverage patterns and key angles
- •Identify reporters already covering the story
- •Generate response pitches with consistent messaging
Result: Faster response times and consistent messaging during critical moments.
4. Multi-Product PR Management
For teams managing PR across multiple products:
- •Use Chat to find reporters for different product categories
- •Generate product-specific pitches with consistent brand voice
- •Track coverage separately for each product line
- •Use Explore to find opportunities relevant to specific products
Result: Efficient management of multiple PR campaigns without losing quality.
5. Cross-Department Collaboration
When coordinating with product, marketing, and executive teams:
- •Use media profiles to create centralized company information
- •Generate pitches that incorporate input from multiple stakeholders
- •Share Explore page insights with product teams for feature positioning
- •Track coverage to demonstrate PR value to stakeholders
Result: Better alignment and more effective cross-functional PR efforts.
Best Practices for Enterprise Teams
Establish Workflows
Create standard processes for using HeyJared:
- •Daily Explore page checks for trending opportunities
- •Weekly AskJared sessions to analyze industry coverage
- •Standard pitch templates customized with AI
- •Regular coverage tracking and reporting
Maintain Brand Consistency
Use HeyJared's AI pitch generation to ensure consistent messaging:
- •Include brand guidelines in pitch prompts
- •Review and customize AI-generated pitches before sending
- •Use media profiles to standardize company information
- •Track messaging consistency across all coverage
Scale Efficiently
Leverage AI to do more with the same team:
- •Generate multiple pitches quickly for different reporters
- •Use AskJared to analyze stories faster than manual research
- •Automate repetitive tasks like finding reporters for similar topics
- •Focus human time on strategy and relationship building
Real-World Example
A Fortune 500 tech company's comms team uses HeyJared to:
- Monitor Explore page daily for industry trends and breaking news
- Use AskJared to quickly understand coverage patterns when news breaks
- Generate personalized pitches for 50+ reporters in hours, not days
- Track coverage across all product lines in one place
- Report monthly metrics showing improved response rates and coverage
Result: 3x increase in pitch volume, 40% improvement in response rates, and consistent brand messaging across all outreach.
Conclusion
Enterprise communications teams need tools that scale with their needs while maintaining quality and consistency. HeyJared's AI-native platform helps enterprise teams move faster, coordinate better, and achieve better results. Whether you're managing product launches, executive thought leadership, or rapid response, HeyJared provides the speed and intelligence you need.
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