Tools
12 min read

Top 10 Tech Reporters for Startups (2026)

Discover the most active and influential SaaS reporters covering enterprise software, B2B technology, and cloud solutions. Get contact information, beat details, and pitching insights.

HJ

The saas industry is evolving rapidly, and the journalists covering this transformation are some of the most important voices in tech media. These reporters don't just write about saas—they shape how the world understands it.

Based on our proprietary database tracking 50,000+ reporters and millions of stories, we've identified the Top 10 Tech Reporters for Startups (2026). These journalists are actively covering saas—and they're the ones who can help your saas company get the coverage it deserves.

Each reporter profile includes their publication, contact information, beat details, and insights on what types of stories they're most likely to cover. Use this guide to find the right journalists for your saas company pitch.

Top 10 Tech Reporters for Startups (2026)

Activity Stats

  • Total Stories: 217
  • Stories (30 days): 22
  • Avg per week: 4.2

Sections & Profile

Julie Bort is a journalist covering startups, venture capital, and technology. Her reporting frequently highlights trends in the startup ecosystem, with a focus on topics like saas,

Why they matter: Top SaaS reporter with 217 total stories

Best for: SaaS startups, saas news, industry developments

SaaSStartupsFintechVentureTechnology

Activity Stats

  • Total Stories: 217
  • Stories (30 days): 14
  • Avg per week: 4.2

Sections & Profile

Rebecca Szkutak covers topics related to startups, venture capital, technology, and secondary markets. She frequently writes about funding rounds, innovative tech solutions, and the intersection of SaaS

Why they matter: Top SaaS reporter with 217 total stories

Best for: SaaS startups, saas news, industry developments

VentureStartupsClimateTechnologyFundraising

Activity Stats

  • Total Stories: 85
  • Stories (30 days): 4
  • Avg per week: 1.6

Sections & Profile

**Anna Heim** **Current Beat and Desk:** Covers startups, venture capital, and technology. **Topics They Frequently Cover:** Fundraising, mergers and acquisitions (M&As), saas

Why they matter: Top SaaS reporter with 85 total stories

Best for: SaaS startups, saas news, industry developments

StartupsSaaSVentureFundraisingGovernment & Policy

Activity Stats

  • Total Stories: 159
  • Stories (30 days): 10
  • Avg per week: 3

Sections & Profile

**Dominic-Madori Davis** **Current Beat and Desk:** Covers startups, venture capital, and entrepreneurship. **Topics Frequently Covered:** Focuses on trends in investing, workplace culture, diver

Why they matter: Top SaaS reporter with 159 total stories

Best for: SaaS startups, saas news, industry developments

StartupsFundraisingTechnologyVentureSaaS

Activity Stats

  • Total Stories: 159
  • Stories (30 days): 17
  • Avg per week: 3

Sections & Profile

**Marina Temkin** **Current Beat and Desk:** Covers venture capital, startups, and investment trends. **Topics Frequently Covered:** Focuses on fundraising activities, emerging technologies, and

Why they matter: Top SaaS reporter with 159 total stories

Best for: SaaS startups, saas news, industry developments

TechnologyVentureStartupsEnterpriseFundraising

Activity Stats

  • Total Stories: 146
  • Stories (30 days): 23
  • Avg per week: 2.8

Sections & Profile

Connie Loizos is a journalist covering technology, startups, and venture capital. She frequently writes about industry events, company leadership changes, and broader market trends. Companies mentione

Why they matter: Top SaaS reporter with 146 total stories

Best for: SaaS startups, saas news, industry developments

TechnologyMedia & EntertainmentVentureGovernment & PolicySecurity

Activity Stats

  • Total Stories: 20
  • Stories (30 days): 5
  • Avg per week: 0.4

Sections & Profile

Peter Cowan is a journalist whose specific beat, desk, and publishing cadence are not detailed in the input. No topics, companies, or individuals are mentioned, and no notable outlets are specified.

Why they matter: Top SaaS reporter with 20 total stories

Best for: SaaS startups, saas news, industry developments

StartupssaasSocial MediaNo company or organization names mentioned.

Activity Stats

  • Total Stories: 12
  • Stories (30 days): 1
  • Avg per week: 0.2

Sections & Profile

Cindy Zackney appears to cover technology and innovation, with a focus on startups, corporate partnerships, and industry events. She frequently writes about major tech conferences such as VivaTech and

Why they matter: Top SaaS reporter with 12 total stories

Best for: SaaS startups, saas news, industry developments

TechnologyStartupsSaaSDropboxHP

Activity Stats

  • Total Stories: 61
  • Stories (30 days): 25
  • Avg per week: 1.2

Sections & Profile

Todd Bishop is a journalist currently covering technology and business. He frequently writes about topics such as tech industry trends, company strategies, and innovation. Companies mentioned in his c

Why they matter: Top SaaS reporter with 61 total stories

Best for: SaaS startups, saas news, industry developments

TechPodcastssaasAmazon

Activity Stats

  • Total Stories: 3
  • Avg per week: 0.1

Sections & Profile

Richard Smith covers the Technology section, frequently reporting on events and developments related to TechCrunch Disrupt. His articles focus on topics such as Startup Battlefield judges, the SaaS St

Why they matter: Top SaaS reporter with 3 total stories

Best for: SaaS startups, saas news, industry developments

How to Pitch SaaS reporters

Pitching SaaS reporters requires a different approach than traditional PR. These journalists are inundated with saas pitches, so you need to stand out with:

  • Concrete use cases: Don't just say you're in saas—show how you solve real problems
  • Technical depth: SaaS reporters appreciate technical accuracy and understand the nuances
  • Industry context: Explain how your saas company fits into broader industry trends
  • Exclusive angles: SaaS reporters value exclusive access to new developments and insights
  • Founder expertise: Be ready to discuss the details—SaaS reporters will ask

Finding More SaaS reporters

This list represents the Top 10 Tech Reporters for Startups (2026) by activity and influence, but there are thousands more journalists covering saas across different publications, beats, and regions.

To find reporters who match your specific saas company, use HeyJared's SaaS-powered search. Simply describe your startup and what you're building, and we'll match you with the most relevant SaaS reporters based on their recent coverage, beat alignment, and expertise.

Pro Tip

SaaS reporters are particularly interested in:

  • Novel applications of saas in specific industries
  • Technical breakthroughs and research developments
  • saas ethics, safety, and regulatory developments
  • Real-world impact and measurable results

Ready to Pitch SaaS reporters?

HeyJared helps saas companys find the right reporters, craft compelling pitches, and build lasting media relationships. Our SaaS-powered platform matches you with journalists who actually cover your space.

Find Your SaaS reporters

Related Articles